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Award-Winning Digital Marketing for Enrollment: RNL and Our Campus Partners Receive Five Gold Medals

Ruffaloni

That requires great creative work that really stands out from all the other marketing messages that students see—and it’s what the RNL creative team does with each campaign they undertake for colleges and universities. We would like to spotlight these five campaigns and share the strategy behind these award-winning efforts.

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TWO Demographic Cliffs? The Enrollment Case for Diversifying Revenue Streams

Ruffaloni

To that end, I’ve been working a white paper (to be published in June) that will lay out more than a dozen strategies that institutions can use to build alternative revenue (student) streams. Sources: Actual and Projected College Freshmen: Digest of Education Statistics 2016, 2020, 2022. Estimated Number of 18-Year-Olds: U.S.

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Leveraging SEO in Your Enrollment Growth Strategy

Ruffaloni

Higher education is an increasingly competitive marketplace for each prospect that could be a future enrolled student at your institution. Our 2022 research among online program marketers indicates even higher proportions of leads coming from these two sources. Your competition is investing in SEO.

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5 Stats That Graduate Enrollment Leaders Need to Know

Ruffaloni

How can you navigate the trends in graduate enrollment? I recently developed a new data-driven presentation called “How to Win in the Graduate Market” that seeks to first lay out the state of the market and then talk through a list of 20 things that enrollment leaders need to be sure are happening in order to align with student expectations.

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Colleges With the Cheapest and Most Affordable Out-Of-State Tuition

BestColleges

Data Summary Check The most affordable out-of-state tuition is less than $500 a year. Check The most affordable out-of-state colleges typically charge $7,000-$9,000 per year. Check Three out of the top five out-of-state colleges on our list are tribal colleges. Check Two out of the top 10 are HBCUs.

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Driving Enrollment With Personalized Videos

Ruffaloni

How do you also see a great return on your investment by producing personalized video that also moves students along their enrollment journey and ultimately gets them to enroll at your institution? We live in an age of video and an age of personalization. The challenge for colleges and universities is one of scale.

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How Dual Enrollment Can Rescue Colleges From the Enrollment Cliff

BestColleges

million high school students took dual enrollment courses in 2022-23. Dual enrollment figures have spiked over the past decade thanks to public investments. Students who take dual enrollment courses are more apt to attend and graduate from college. Insert first graphic on this page –"Dual Enrollment Counts."