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Guided or self-guided campus tour: Which visit is right for you?

Colorado State University

Information Session and Tour Our guided information sessions and tours are what we’d call the “standard” visit. This is how many future Rams and their families see campus for the first time. The self-guided tour requires a smartphone with location services enabled on your Google map.

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Best Colleges for Neurodivergent Students

AdmissionSight

If their website is easy to navigate, accommodation policies are clearly explained, and you can immediately find the right avenues for seeking help, then there’s a good chance that they do. This makes it a great source of secondhand information about the college and whether they’re as great and inclusive as they make it seem.

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How to Choose the Right College From Your Offers of Admission

AHM Advising

Religious Life: If practicing your faith is important, explore the religious resources available on campus. Accessibility: If you have specific needs, such as accommodations for a disability, ensure the school can support you. These are excellent opportunities to visit campus, meet current students, and get a feel for the community.

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4 Innovative Higher Education Marketing Trends in 2024

HEM (Higher Education Marketing)

This approach involves analyzing a wide range of data points, including browsing behavior, demographic information, academic interests, and past interactions, to create a comprehensive profile of each prospective student. Ensure that these tours are mobile-friendly and accessible on various devices.

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Mastering the Art of Enrollment: Designing a High-Converting Admissions Funnel From Prospect to Student

HEM (Higher Education Marketing)

Alongside these, traditional marketing techniques—such as print advertisements, open house events, and campus tours—remain valuable for making connections and showcasing the unique atmosphere of the institution. Additionally, establishing strong and consistent branding is pivotal.

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Student Ambassador Program: Exploring Benefits and Strategies for Your School

HEM (Higher Education Marketing)

These student ambassadors can contribute to your marketing strategy across various touch points and channels—including posting social media posts, writing blogs, hosting campus tours, and assisting with fairs and fundraising events. In this way, your student ambassadors can influence the emotional drivers behind enrollment.

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Marketing Prep for a Successful Academic Year: Strategies that Work

HEM (Higher Education Marketing)

Schools are investing in video marketing strategies, including virtual campus tours, student testimonials , and live-streaming events, to attract and engage prospective students. Modern learners seek educational experiences that accommodate their diverse lifestyles, commitments, and learning preferences.