HEM (Higher Education Marketing)

AUGUST 7, 2024

This is an excellent way to accommodate specific segments of your audience Targeted Social Media Ads: Leverage social media platforms’ advanced targeting capabilities to reach prospective students with personalized ads. Example: The Great Lakes College of Toronto provides a Chinese translation for prospects from Chinese backgrounds.

Higher Education 95

Higher Education Education Education Campus Tours 95

HEM (Higher Education Marketing)

SEPTEMBER 4, 2024

Schools are investing in video marketing strategies, including virtual campus tours, student testimonials , and live-streaming events, to attract and engage prospective students. Modern learners seek educational experiences that accommodate their diverse lifestyles, commitments, and learning preferences.

Campus Tours 81

Campus Tours Enrollment Education Education 81

HEM (Higher Education Marketing)

JUNE 5, 2024

Alongside these, traditional marketing techniques—such as print advertisements, open house events, and campus tours—remain valuable for making connections and showcasing the unique atmosphere of the institution. Additionally, establishing strong and consistent branding is pivotal.

Enrollment 85

Enrollment Admissions Transition Campus Tours 85

HEM (Higher Education Marketing)

SEPTEMBER 25, 2024

Google Search as you know it, and its native search algorithm, is shifting gears to accommodate these sweeping changes. When a prospective student opts to read about a university’s course offerings, they might also fancy watching a campus tour video or scrolling through a gallery that captures student life.

Education 88

Education Education Financial Aid Campus Tours 88

EAB

AUGUST 8, 2023

We've repurposed audio from a recent EAB webinar focused on how the University of Michigan Ross School of Business uses an all expenses paid fly-in weekend to get more out-of-state students from underserved-student populations and their parents interested in the program and the school. Speaker 1: Hello. And welcome to Office Hours with EAB.

Programs 52

Programs Accommodations Out-of-State Letters of Recommendation 52