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Beyond the Campus Tour: Rethinking College Visits

Top Tier Admissions

Every summer, prospective students descend upon college campuses, eager to learn more about academic opportunities and get a taste of campus life. Prospective families are armed with the same advice: “meet your admissions officer,” “eat a meal in the dining hall,” “visit a class.” or “What research opportunities do you offer?”

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10 Proven Strategies to Recruit Students Online: From Awareness to Enrollment

HEM (Higher Education Marketing)

At this stage, they often turn to your website, virtual campus tours, and program details, comparing your institution to others. Families may analyze cost, scholarship opportunities, and academic flexibility, while students might focus on extracurricular activities, study-abroad opportunities, and campus life.

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Your Students, Your Story: Elevating Education Marketing with UGC and Student Ambassadors

HEM (Higher Education Marketing)

As the face of your school, student ambassadors embody its culture and values, offering prospective students and their families an authentic glimpse into campus life. They may host campus tours, participate in Q&A sessions during open houses, or even create content for your social media platforms.

Education 105
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The Evolution of College Recruitment: What’s Working in 2025

Ruffaloni

The effectiveness of in-person meetings spans various formatsfrom traditional campus tours to innovative “mini-sessions” with faculty and current students. The integration of AI in admissions has reached a tipping point, with eight in 10 colleges now utilizing some form of artificial intelligence in their processes.

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Your Students, Your Story: Elevating Education Marketing with UGC and Student Ambassadors

HEM (Higher Education Marketing)

As the face of your school, student ambassadors embody its culture and values, offering prospective students and their families an authentic glimpse into campus life. They may host campus tours, participate in Q&A sessions during open houses, or even create content for your social media platforms.

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College Search With AI Here’s the Guide You Need

Grown & Flown

The best results come from treating ChatGPT as an ongoing research tool, refining prompts as you go, and training it with information you collect along the wayfrom college visits, Zoom sessions, financial aid offers, and direct conversations with admissions reps. Are there any trends in enrollment to be aware of? Good luck with your search!

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College Admission Planning for High School Juniors – Second Semester

Great College Advice

As we laid out back in August , your junior year is the most important year in preparing for college admissions from an academic standpoint as it is the last full year of grades that colleges will see as they review your college application and it will likely be your most rigorous year of classes with AP, Honors and/or IB courses.