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HubSpot for Higher Education

The Enrollment Marketer

Advanced attribution reporting, customer journey analytics, and a robust suite of recruiting and retention tools are just a few reasons why higher ed needs HubSpot. In this post, we make the case for HubSpot for Higher Education and some of the key ways institutions can utilize HubSpot to improve recruitment and retention efforts.

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How to Choose the Best CRM for Higher Education

The Enrollment Marketer

Let’s take a closer look at the most important factors to consider when choosing a CRM for higher education and how you can find one that fits your needs. Why Use a CRM in Higher Education? When choosing a CRM for higher education, compatibility with other systems used within the institution is critical.

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From “CC’d” to personalized platform: Why 3 universities moved parent comms from their CRM into CampusESP

CampusESP

Chris Brundidge, Associate Director of Admissions and Communications at the University of Wisconsin–Milwaukee, shared his perspective on why: “You could configure a custom parent portal in Slate, but my team doesn’t have the time and resources for that. Book a personalized demo today! CampusESP offers you the latter – out of the box.”

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EAB Launches All-In-One Website for Students’ College Search

EAB

Appily represents a major milestone in EAB’s commitment to improving access to higher education by making it simpler for students to find, explore, and engage with the right institutions for them,” said EAB President of Marketing and Enrollment Solutions, Chris Marett. Learn more at eab.com.

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5 Reasons Why a Student Portal App is a Must for Every School

HEM (Higher Education Marketing)

Reach and Support Your Prospects More Effectively With a Student Portal Higher education portal software is meant to serve prospects and help them navigate the application process more efficiently. Student portals allow schools to streamline their admissions workflow.

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LinkedIn Content Marketing Strategy: Showcasing Your School’s Community

HEM (Higher Education Marketing)

Sharing news on campus expansions, online or hybrid learning policies, admissions deadlines, new faculty, and other updates is also a great option. Build a Sense of Community by Highlighting Alumni Success Stories Career prospects are key concerns for many students, especially those active on LinkedIn for higher education.

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Why You Should Use a CRM Built for Schools to Manage Your Enrollment Funnel

HEM (Higher Education Marketing)

Using CRM software for higher education, you can add new contacts and even create new lead stages for better sorting. Interested in adopting an education-focused CRM ? Schedule a free demo of Mautic for Schools ! . Streamline Admissions Tasks and Processes Using Your School’s CRM.