Ruffaloni

AUGUST 8, 2023

This blog was co-written by Jessica Ickes, Vice President, Market and Research Services and Wes Butterfield, Chief of Consulting Services At the RNL National Conference, we facilitated roundtable discussions focused on Artificial Intelligence (AI) and its potential impact on higher education.

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Ruffaloni

JANUARY 26, 2023

In a November 2022 blog , I presented some high level findings on the differences between IPEDS data on 12-Month Unduplicated Headcount numbers (“12-Month data”) versus IPEDS Fall Snapshot numbers (“Snapshot Data”). Snapshot Data are used by almost everyone in higher education to help understand trends and dynamics.

Higher Education 147

Higher Education Education Education Enrollment 147

HEM (Higher Education Marketing)

DECEMBER 11, 2024

In this blog, were focussing on local SEO. By focusing on Local SEO, schools can increase their visibility in search engine results, connect with families nearby, and build trust as a leading choice for local education. Struggling with enrollment? Struggling with enrollment? In this blog, were focussing on local SEO.

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Private School Enrollment Education Education 21

HEM (Higher Education Marketing)

AUGUST 7, 2024

Reading Time: 12 minutes As we navigate through 2024, the landscape of higher education marketing is evolving at an unprecedented pace. At HEM, we have dedicated the past 15 years to helping educational institutions thrive through innovative and effective marketing solutions. Struggling with enrollment?

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HEM (Higher Education Marketing)

JANUARY 8, 2025

At its core, education marketing is about building trust, showcasing value, and creating meaningful connections that align an institutions offerings with the goals of its audience. Struggling with enrollment? Our expert digital marketing services can help you attract and enroll more students! Lets explore! Contact HEM today!

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Education Education Enrollment Orientation 105

HEM (Higher Education Marketing)

JANUARY 22, 2025

In this blog, well explore the enrollment-boosting potential of student ambassadors and UGC for education marketing, the benefits they offer, and actionable steps to integrate them into your strategy. Struggling with enrollment? Our expert digital marketing services can help you attract and enroll more students!

Education 105

Education Education Campus Tours Enrollment 105

HEM (Higher Education Marketing)

NOVEMBER 6, 2024

In this blog, we’ll explore various effective school email marketing strategies designed to help you increase parent and community engagement. Our targeted email marketing services can help you attract and enroll more students. Source: Higher Education Marketing | Mautic 2. Source: Higher Education Marketing | Mautic 4.

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HEM (Higher Education Marketing)

NOVEMBER 20, 2024

Though language learning is growing in popularity, for lasting success, your school must find effective ways to stand out among other language academies looking to boost their enrollment. At Higher Education Marketing, we’ve spent years refining approaches that yield measurable results for schools offering language learning programs.

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Programs Higher Education Enrollment International Students 105

HEM (Higher Education Marketing)

JANUARY 22, 2025

In this blog, well explore the enrollment-boosting potential of student ambassadors and UGC for education marketing, the benefits they offer, and actionable steps to integrate them into your strategy. Struggling with enrollment? Our expert digital marketing services can help you attract and enroll more students!

Education 97

Education Education Campus Tours Enrollment 97

HEM (Higher Education Marketing)

JANUARY 10, 2024

Over the years, we’ve witnessed educational institutions leveraging education CRMs achieve increased enrollments, deliver enhanced student experiences, and operate more streamlined administrative processes. Continue reading to delve deeper into the significance of implementing an education-industry-focused CRM.

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HEM (Higher Education Marketing)

OCTOBER 30, 2024

By utilizing targeted advertising strategies, you can reach students who align with your offerings, thus enhancing enrollment rates and fostering a more engaged student body. Additionally, advertising builds a school’s brand and reputation, helping to differentiate it from competitors in an increasingly crowded educational market.

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Campus Tours Enrollment Higher Education Education 105

Ruffaloni

APRIL 13, 2023

How do you also see a great return on your investment by producing personalized video that also moves students along their enrollment journey and ultimately gets them to enroll at your institution? Students who watch personalized videos are 12 times more likely to enroll Here are two videos from our campus partners.

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Ruffaloni

JANUARY 20, 2025

In todays digital-first world, higher education institutions are increasingly turning to digital marketing to educate, engage, enroll, and retain students. This translates to setting realistic growth expectations based on an understanding that reaching your enrollment goals will take multiple academic terms.

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HEM (Higher Education Marketing)

JULY 24, 2024

One of the most effective yet often underutilized tools is blogging. As social media marketing has gained traction in recent years, many educational institutions wonder whether blogging is still a viable way to improve their brand awareness and boost enrollment. Struggling with enrollment? Contact HEM today!

Education 101

Education Education Placement Enrollment 101

Ruffaloni

NOVEMBER 17, 2022

Having focused on the returning adult student for more than 20 years, I have often thought that 12-month (academic year) unduplicated headcount data better portray adult student participation in higher education than the fall snapshot data that is commonly used to understand of the “shape” of the market. What the data show.

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HEM (Higher Education Marketing)

MAY 29, 2024

Reading Time: 9 minutes The rapid advancement of higher education marketing strategies indicates that institutions are continually seeking innovative strategies to enhance student engagement and streamline administrative processes. Understanding CRM in Higher Education What is CRM in higher education?

Higher Education 104

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HEM (Higher Education Marketing)

MAY 1, 2024

Reading Time: 10 minutes In the dynamic landscape of higher education, institutions constantly seek innovative strategies to enhance their brand visibility, improve student engagement, and foster a sense of community. This data can come from various sources, such as surveys, social media analytics, and enrollment records.

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HEM (Higher Education Marketing)

APRIL 9, 2025

Keep reading to discover the unique advantages of these effective education marketing tactics, get actionable insights into how to use them to reinvent your marketing plan, and examine real examples for inspiration. Struggling with enrollment? Our expert digital marketing services can help you attract and enroll more students!

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Education Education Enrollment Retention 68

HEM (Higher Education Marketing)

DECEMBER 4, 2024

Struggling with enrollment? Our expert digital marketing services can help you attract and enroll more students! Reach out to us for customized, enrollment-boosting digital marketing services. These groups can foster discussions, share news, and create a sense of community that strengthens engagement and boosts enrollment.

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International Students Enrollment Tuition Education 105

Top Tier Admissions

DECEMBER 23, 2024

The Chronicle of Higher Education recently highlighted the universitys automatic-admit policy, viewed as an affirmative action alternative but also a major factor in UT Austins increasing selectivity. SAT Tutoring Expert one-on-one guidance to boost your score. The post UT Austin: Early Trends appeared first on Top Tier Admissions.

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Ruffaloni

MARCH 28, 2024

At RNL’s recent Graduate and Online Innovation Summit, I had the chance to sit down with Stephen Drew, RNL’s Chief AI Officer , for a wide-ranging conversation on how AI is going to change how we do and what we do in higher education. and “What will come next for AI in higher education?” What is AI?

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Enrollment Higher Education Government Transcripts 130

Ruffaloni

APRIL 21, 2024

This reframing of my seminal question provides insight to the thoughtfulness that Stephen brings to RNL and was covered in our blog last month , which also covered: 1) What is AI? and 3) What will come next for AI in higher education? How can AI help enrollment managers in analyzing data to achieve enrollment goals?

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Ruffaloni

MARCH 27, 2024

We have 25 sessions planned for the Graduate and Online Enrollment track, one of seven conference tracks (featuring well over 100 sessions overall). The post 3 Upcoming Explorations of Graduate and Online Enrollment Trends appeared first on Ruffalo Noel Levitz.

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Enrollment Higher Education Out-of-State Policies 130

Ruffaloni

FEBRUARY 24, 2023

In my last blog, Creating an Environment for Success , I shared strategies that enrollment leaders should employ to effectively manage their teams while meeting the challenges brought by declining student enrollment. Things are only going to get more challenging.

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HEM (Higher Education Marketing)

NOVEMBER 15, 2023

Reading Time: 7 minutes As new technologies develop and AI becomes more reliable, it’s no surprise that higher education marketing and advertising strategies will be impacted. They also significantly boost demand through the admissions funnel, from the mid-funnel to the enrollment stage.

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The Enrollment Marketer

APRIL 1, 2025

As I transitioned into my first new company in 14 years, I was eager to see how the shift to inbound enrollment marketing would shape my perspective. For years, when it came to strategies for graduate enrollment marketing, the conversations were dominated by large-scale digital marketing and lead gen, lead gen, and more lead gen.

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Enrollment Transition Graduate Students Higher Education 52

Georgia Tech Admissions Blog

DECEMBER 2, 2024

This week we welcome Assistant Director of Admission, Ashley Brookshire, to the blog. In fact, my hope is that by the end of this blog, the only thing clear-cut for you about the admission process is how unclear it can be. Because predicting the enrollment behavior of 17- and 18-year-olds is NOT clear-cut! Welcome, Ashley!

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Georgia Tech Admissions Blog

JANUARY 20, 2024

(Warning: There are a lot of hyperlinks in this blog. For the last 15 years, I have had the privilege of leading Georgia Tech’s admission team and our undergraduate recruitment and review efforts (dual enrollment, transfer, first-year). So, what about the blog?

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HEM (Higher Education Marketing)

NOVEMBER 13, 2024

Struggling with enrollment? Our expert digital marketing services can help you attract and enroll more students! Struggling with enrollment? Our expert digital marketing services can help you attract and enroll more students! Contact HEM today! Contact HEM today! FAQ Why am I not getting likes on Instagram?

Enrollment 105

Enrollment Education Education Higher Education 105

HEM (Higher Education Marketing)

DECEMBER 31, 2024

Struggling with enrollment? Our expert digital marketing services can help you attract and enroll more students! Evaluating 2024’s Performance to Shape 2025 Goals How do you create a marketing plan for education? Struggling with enrollment? Lets get started! Contact HEM today! Were here to help! Contact HEM today!

Education 104

Education Education Campus Tours Study Abroad 104

HEM (Higher Education Marketing)

MARCH 19, 2025

This blog explores ten of the best summer camp marketing strategies to ensure your program stands out. Struggling with enrollment? Our expert digital marketing services can help you attract and enroll more students! Local community websites, parenting blogs, and school newsletters are effective promotional channels.

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Enrollment Higher Education Minor Education 62

The Enrollment Marketer

APRIL 4, 2023

It can be difficult to figure out the full range of capabilities of a tool, let alone massive software applications commonly used in higher education. And while there are many higher education software platforms out there, few have all of the features to match all of the hats you wear. How do Slate and HubSpot compare?

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Enrollment Higher Education Retention Education 97

HEM (Higher Education Marketing)

JUNE 5, 2024

Reading Time: 10 minutes The journey from prospective student to enrolled pupil is anything but linear. At the heart of this journey is the admissions funnel —a powerful tool that, when optimized, can significantly enhance the effectiveness of your enrollment strategies. Source: HEM) What are the stages of the enrollment funnel?

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HEM (Higher Education Marketing)

JULY 31, 2024

Reading Time: 10 minutes K-12 private schools face unique challenges when it comes to enrollment, including intense competition from other private and public schools, fluctuating demographic trends, and the high expectations of parents seeking the best educational environment for their children. Looking to increase student enrollment?

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Private School Enrollment Education Education 105

Ruffaloni

NOVEMBER 17, 2022

I’ve been reading Phil Hill’s excellent blog ( PhilOnEdTech ) for the last few years, and have wanted to talk with him many times. I finally picked up the phone to talk with him about a set of blogs he wrote about new data from IPEDS that indicate that they’ve been undercounting online students by almost 2 million students.

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Non-Degree Students Online Programs Enrollment Financial Aid 182

HEM (Higher Education Marketing)

MARCH 12, 2025

Struggling with enrollment? Our expert digital marketing services can help you attract and enroll more students! Source: Ivey Business School The Unique Marketing Benefits of Alumni Networks Now that higher education is increasingly competitive, the ability to showcase real-world success is crucial. Contact HEM today!

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Mentorship Mentorships Placement Higher Education 71

EAB

JANUARY 26, 2023

Blogs 6 trends impacting community college enrollment in 2023 For the past two years, it’s been difficult to focus on anything beyond the immediate consequences of the pandemic. Increased competition Community college enrollment is facing several new external threats outside of the traditional competition from other colleges.

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