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Unlocking the Power of Blogging in Educational Marketing

HEM (Higher Education Marketing)

One of the most effective yet often underutilized tools is blogging. As social media marketing has gained traction in recent years, many educational institutions wonder whether blogging is still a viable way to improve their brand awareness and boost enrollment. Start by determining the goals of your school’s blog.

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The blog post about money! Pt. 1 

Georgia Tech Admissions Blog

Ultimately, I’m glad we filled out all the forms, because I did qualify for more scholarship money from some of the universities I was considering. Similarly, my college roommate ended up getting a federal Pell grant for a couple of years of college, something she never would have guessed she qualified for. That’s why starting early is key!

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Information overload? Start with our best blogs

Colorado State University

It’s overwhelming, and our hundreds of blogs can help … but then there’s the task of figuring out which to read first, which to save for later, which to bookmark, which don’t apply to you. Here are some of our best blogs, sorted into helpful categories, just for you. Where to start? Think again.

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(Not) about me… and the blog 

Georgia Tech Admissions Blog

(Warning: There are a lot of hyperlinks in this blog. So, what about the blog? And quickly pivoted to, “So, what about the blog?” Well…I created the GT Admission Blog in the fall of 2015. Was there a grand strategic vision for the blog in the beginning?

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How to Maintain a Successful School Blog Top Tips and Insights

HEM (Higher Education Marketing)

Over the past few years, school blogs have emerged as integral components of this endeavor, equipping educational institutions with invaluable resources to elevate their communication, foster engagement, and cultivate a sense of community. What Is a School Blog? A distinctive and authentic brand voice that speaks to your students.

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Blog Topics for Education: Creative and Impactful Ways to Level Up Your School’s Blog

HEM (Higher Education Marketing)

Reading Time: 8 minutes Despite being popular for years, blogs continue to dominate as a powerful method of attracting and engaging prospective students. By choosing the right blog topics for education , your school can create content that captivates prospects and encourages them to explore what more your school has to offer. .

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Guest Blog: Helping Your Engineering Student Succeed in College

the college spy

The College Spy periodically welcomes guest blogs from other experts and thought leaders on topics we believe will be of interest to parents and students on the journey from high school to higher education. For universities that charge per semester (as opposed to per credit) then the academic costs are going to be higher.