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Mastering Multi-Channel Marketing for School Enrollment: Strategies for Consistent Student Engagement

HEM (Higher Education Marketing)

Source: Georgetown University | School Instagram Content Marketing Institutions can use blogs, videos, and downloadable guides as a resource for selling their offerings to prospective students. Consideration Stage In this stage, students tend to compare their options while also seeking specific information on programs, costs, and campus life.

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The Ultimate Guide to Your College Campus Visit

HelloCollege

Take an Official Campus Tour No college campus visit would be complete without a campus tour! Campus tours are typically led by current students with firsthand experience in living on campus, taking classes, and navigating opportunities for students.

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Notes from my Georgia Tech Visit

ACM College Consulting

A few weeks ago, I had the wonderful opportunity to tour GA Tech with colleagues from HECA. We attended a wonderful information session followed by a thorough campus tour. This was my first time visiting the campus, and I was impressed with what I saw and learned about the school.

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What Should You Consider When Touring Colleges?

CTK College Coach

Here is a FAQ for you and two free downloadable templates to guide you in your research. Should I Book an Official Campus Tour and Information Session? Although these tours are part of a college’s marketing, and therefore should be taken in that light, you can gain valuable information from the tour and info session.

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Building the College List

CTK College Coach

FREE DOWNLOAD : Create a Spreadsheet for Your College List. Take Your First Campus Tours Begin your campus tours by visiting some easily accessible locations, ideally by taking official tours. You will start wide and narrow down as you determine other factors that matter in your search.

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How to Make the Most of Your College Visits

Humbach Education Consulting

Extended Visit In addition to the basic visit schedule – an information session, a campus tour, and a meal on campus – ask if you can add the following appointments at the schools that you are most interested in: Meet individually with an admissions counselor. Introduce yourself to some students and ask questions.

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The Strategies Behind the Best College Websites

The Enrollment Marketer

Virtual tours While virtual tours have been a thing for years, the pandemic accelerated the need for online campus tours even further. What’s great about these tours is that they double as an immersive experience and a lead generator, so you can learn more about the people “touring” your school.