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Mastering Multi-Channel Marketing for School Enrollment: Strategies for Consistent Student Engagement

HEM (Higher Education Marketing)

We have over 15 years of experience in education marketing to draw from, so we know the strategies that give the best results. In this blog post, we’ll explore the basics and essentials of multi-channel marketing in higher education. Understanding Multi-Channel Marketing in Higher Education What is multi-channel marketing?

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How To Design and Implement an Effective Student Ambassador Program in Higher Education

HEM (Higher Education Marketing)

Reading Time: 10 minutes In the dynamic landscape of higher education, institutions constantly seek innovative strategies to enhance their brand visibility, improve student engagement, and foster a sense of community. Ambassadors are actively involved in the orientation process, event planning, leadership, and student support.

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Start the New Year Right: A Step-By-Step Guide to Refreshing Your Education Marketing Plan for 2025

HEM (Higher Education Marketing)

Emerging technologies like augmented reality (AR) and virtual reality (VR) can bring your campus to life for prospective students, offering immersive experiences that go beyond static images or videos. Adapt Your SEO Strategy for the Future of Search Search engine optimization (SEO) is evolving, and your strategy needs to keep pace.

Education 101
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What Are Pre-Orientation Programs?

BestColleges

College pre-orientation programs help incoming first-year students adjust to campus life. Pre-orientation programs are voluntary and occur the summer before a student's first fall semester. Types of pre-orientation programs include those that help students with mental health challenges.

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Fostering College Success: Family Privilege Eludes Students Aged Out of System

BestColleges

This is the fourth installment in "Fostering College Success," a BestColleges News special report exploring the unique challenges students with experience in foster care face while pursuing higher education. Those with experience in foster care told BestColleges that higher education illuminates this privilege starkly.

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Back to School Social Media Posts and Campaign Ideas

HEM (Higher Education Marketing)

Reach out to Higher Education Marketing to get started. Showcasing Campus Life One of the most powerful back-to-school post ideas is visually showcasing campus life through social media. Virtual campus tours are a powerful tool for this purpose. Are you ready to reinvent your school’s marketing strategy?

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Mastering PPC Advertising for Education Marketing: A Comprehensive Guide

HEM (Higher Education Marketing)

Source : Edinburgh Business School Create Engaging Ads : Draft out ad copies that resonate with student search intent, using action-oriented keywords such as “apply now” or “request info.” ” Action-Oriented Keywords. Here are the biggest trends that have helped shape it in recent years.

Education 103