HEM (Higher Education Marketing)

DECEMBER 31, 2024

Emerging technologies like augmented reality (AR) and virtual reality (VR) can bring your campus to life for prospective students, offering immersive experiences that go beyond static images or videos. Highlighting diversity, equity, and inclusion initiatives on your campus can help students see themselves as part of your community.

Education 101

Education Education Campus Tours Study Abroad 101

HEM (Higher Education Marketing)

JULY 3, 2024

For educational institutions looking to recruit international students from China, understanding and leveraging Baidu’s unique SEO landscape is essential. The competition for attracting international students is fierce, and standing out in the Chinese market involves more than translating your content into Mandarin.

Campus Tours 105

Campus Tours Study Abroad International Students Scholarships 105

HEM (Higher Education Marketing)

AUGUST 7, 2024

A prospective student from a particular region might see testimonials from alumni in their area, while another visitor might see information on scholarships they’re eligible for. These videos should provide a comprehensive view of what students can expect.

Higher Education 105

Higher Education Education Education Campus Tours 105

HEM (Higher Education Marketing)

FEBRUARY 15, 2024

In an educational marketing context, lead generation pages serve to provide prospective students with program details regarding courses, scholarships, tuition, and the admissions process Event Registration: These pages provide event details and include a form for registration.

Education 105

Education Education International Students Placement 105

BestColleges

DECEMBER 20, 2022

Students with experience in foster care encounter family privilege when they're applying to college, while living in campus housing, and through microaggressions. Months before she aged out of the foster care system, Angela Hoffman-Cooper knew she had one chance to earn the scholarship she needed to attend her dream school.

Orientation 98

Orientation Higher Education Scholarships Bachelor's Degree 98

HEM (Higher Education Marketing)

AUGUST 9, 2023

Here, you’ll need to use your student persona, a semi-realistic representation of your ideal prospect, to hone in on specific needs and interests. Example : This student persona, representing an international student, highlights a variety of key motivations and concerns. What is the campus neighborhood like?

Financial Aid 96

Financial Aid International Students Campus Tours Study Abroad 96

HEM (Higher Education Marketing)

NOVEMBER 30, 2022

This also allows you to create compelling video content that makes it easy for prospects to imagine life on your campus. Example: In a YouTube video, King’s College London introduces one of its student ambassadors as they provide a virtual campus tour.

Financial Aid 98

Financial Aid Campus Tours Tuition Enrollment 98