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Students are looking for reasons to consider your institution, such as program variety, campus culture, or career outcomes. At this stage, they often turn to your website, virtual campustours, and program details, comparing your institution to others. Personalized follow-ups play a crucial role in this stage.
They can showcase campus life and academic programs through short videos, student testimonials, and campus photos as part of efforts to show glimpses of the day-to-day experience for students. This information may range from details on specific programs and campus events to admission requirements and tuition fees.
For example, a student interested in engineering should receive content highlighting your institution’s engineering programs, faculty achievements, and relevant campus events. Program-Specific Videos: Develop videos on specific academic programs, detailing the curriculum, career opportunities, and unique features.
Infographics Whether you create still or interactive infographics , these cool can vividly showcase your school’s programs, highlight notable achievements, or tell inspiring stories of alumni success. Maps Integrating interactive maps for virtual campustours presents an innovative way to engage prospective students.
This blog can serve as your guide on the best colleges for autistic students, including the best schools for high-functioning autism and colleges with autism programs. Colleges with Autism Programs What Are the Best Colleges for ADHD? In choosing the right college, you need to pay attention to the details of the resources they offer.
Be sure to highlight scholarships and affordable program options to alleviate cost-related concerns. Follow that advice literally — take that campustour and attend that recruitment event. You can also tap engaging alum to participate in recruitment fairs, events or webinars.
A quality lead shows interest in your school and its program offerings, indicating a high likelihood that they will convert and become students at your school. In a general case, your target prospect will likely turn to the internet to discover information about your school or topics related to your program offerings.
Alongside these, traditional marketing techniques—such as print advertisements, open house events, and campustours—remain valuable for making connections and showcasing the unique atmosphere of the institution. Additionally, establishing strong and consistent branding is pivotal.
Graduate schools, particularly those offering MBA programs, increasingly leverage remarketing techniques to engage prospective students who have shown interest but have yet to convert. Prospective students tend to research various programs over an extended period, comparing schools based on ranking, tuition fees, and specializations.
Schools are investing in video marketing strategies, including virtual campustours, student testimonials , and live-streaming events, to attract and engage prospective students. Experiment with various content types including blogs, webinars, infographics, images, and of course, videos.
The significance of robust enrollment numbers extends beyond filling seats as it impacts the institution’s financial health, reputation, and ability to offer diverse and dynamic programs. Clear, concise information about programs, admissions, campus life, and support services should be readily accessible.
2) Shorten your RMI forms You probably have an inquiry form of some type on your college admissions website or your college’s program page. Your site needs to communicate how your brand differentiates itself in the market: what are the unique qualities, programs, and campus culture, and how does your site express it visually?
There are many ways to demonstrate interest in a college, including attending information sessions and campustours, meeting with admissions officers or current students, participating in online chats or webinars, and reaching out to faculty members in your intended major. How can you demonstrate interest in a college?
Not to be confused with a program page, a landing page is a standalone web page that a visitor arrives at after clicking on a link – likely from an email or an ad. We will walk through the latest best practices, providing clear and impactful advice that can be implemented to improve your school’s conversion rate.
When a prospective student opts to read about a university’s course offerings, they might also fancy watching a campustour video or scrolling through a gallery that captures student life. Infographics help to clearly spell out application processes, program benefits, or financial aid options.
Podcast How Fly-Ins Impact Diversity in the Michigan Ross BBA Program Episode 161. EAB · How Fly-Ins Impact Diversity in the Michigan Ross BBA Program LEARN MORE ABOUT COLLEGE GREENLIGHT Transcript [music] 0:00:08.4 So, I'm especially excited that today's webinar focuses on how institutions can help underserved students visit campus.
That said, schools can also use their LinkedIn page to highlight new campaigns, new scholarship opportunities, or new programs in their LinkedIn content marketing strategy. Sharing news on campus expansions, online or hybrid learning policies, admissions deadlines, new faculty, and other updates is also a great option.
Let’s take a look at a few: Attend Virtual Information Sessions and webinars This will provide an opportunity to learn more about the school and connect with admissions representatives. Attend virtual campustours Many colleges offer virtual campustours that provide an opportunity to see the campus and learn more about the school.
Is it really important that you go somewhere with small class sizes or a particular academic program? Bonus: You might also find opportunities to attend live webinars or information sessions, too! Visit campuses One of the best ways to get to know a school is to visit the campus.
Another great way to get on their digital radar is to sign up for virtual information sessions, campustours, and webinars. Visit campus The more face time you can create, the better. You can also get more time on campus by registering for open houses and prospective student days.
Reading Time: 13 minutes Today’s prospective students turn to the web to learn about schools, using search engines like Google and Bing, but also rely on platforms like YouTube and TikTok to discover their options and learn more about schools and their programs. It may be difficult to determine your school’s goals at first.
The significance of robust enrollment numbers extends beyond filling seats as it impacts the institution’s financial health, reputation, and ability to offer diverse and dynamic programs. Clear, concise information about programs, admissions, campus life, and support services should be readily accessible.
These surveys can gauge students' emotional well-being and provide valuable data for tailoring support programs to their specific needs. Strategies for Supporting Gen P Remedial/Bridge Programs: Offering remedial courses or bridge programs can provide essential skills and knowledge students missed due to pandemic disruptions.
Navigating the Results Meet David Summary of Results The Inquiry Form Experience The Experience of Receiving Information Opportunities for Improving Engagement Interactive Results Register for the 8/3 webinar discussing the results Meet David, Our Junior Secret Shopper I want to introduce you to David. Register Today!
Another piece of information that I've talked about in a webinar is some data that our own research team found that was done at Stanford University. And students told us the number one driver in selecting where they would go to school was cost, the second was location, and the third was academic program. That was the reason.
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