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5 Proven Marketing Strategies to Increase Student Enrollment

The Enrollment Marketer

Once upon a time, college admissions advisors would lure prospective students with print materials, billboards and college fairs — and it was enough to get their class. In the dynamic landscape of higher education, effective digital marketing strategies are more crucial than ever in increasing student enrollment.

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How to recruit specialized business students and grow non-MBA enrollment

EAB

How to recruit specialized business students and grow non-MBA enrollment. In my experience managing graduate business enrollment, the pool of students applying to business programs is always changing. With 15+ years of experience supporting undergraduate enrollment, Cappex now serves graduate & adult-serving programs, too.

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New Admissions Counselor Resource Center

EAB

The role of an admission counselor is both essential and challenging, especially with the variety of responsibilities and skills required of today’s enrollment teams. EAB partners with more than 1,100 colleges and universities on enrollment strategy and conducts research on best practices and trends in recruitment. Learn more.

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How to Write the Bates College Supplement 2024-2025

The Koppelman Group

Only 28% of first-year applicants who enrolled in the fall of 2023 submitted either an SAT or ACT score, but it is still worth trying to get a strong score. You can visit virtually by doing their online campus tour , but what you really need to do is to sign up for one of the webinars that requires registration.

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Why Demonstrated Interest Matters in College Admissions

StandOut College Prep

Demonstrated interest can be a factor in admissions decisions, as it shows that the student has a genuine interest in the school and is more likely to enroll if accepted. Why does demonstrated interest matter in college admissions? This can be done through scheduled visits or by attending college fairs.

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Effectiveness of Recruiting Travel and Campus Visits in 2023 – Niche Instant Insights

Niche

Travel activities, high school visits, and college fairs were cited as less influential and weren’t used as often to discover and learn about new colleges. Nontraditional students, here defined as high school graduates who have been out of school but never enrolled anywhere, have fewer engagement opportunities.

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Niche Class of 2024 Fall Survey

Niche

Watch the webinar discussion of the results This year’s college search process was evidence of the diminishing effects of the pandemic. Campus visits are becoming more important in the process again and the post-lockdown spike in the appeal of colleges further from home is lessening as we return to a more traditional radius.