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The Evolution of College Recruitment: What’s Working in 2025

Ruffaloni

As higher education faces what experts call an “ enrollment cliff ,” with projections showing a potential 15% decline in traditional college-aged students, institutions are radically re-imagining their recruitment strategies.

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Landing Page Best Practices for Educational Marketers

HEM (Higher Education Marketing)

Reading Time: 9 minutes In the competitive realm of educational marketing, adequately optimized landing pages are a significant asset for connecting with potential students and enhancing recruitment strategies. Source: HEM Educational marketers must champion the use of both methods to enhance campaign success.

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How to empower student-parents in higher education: A conversation with Generation Hope

EAB

Blogs How to empower student-parents in higher education A conversation with Generation Hope My mom had me at 17, and like many teen parents, had to put her education on hold to care for our family. Generation Hope strives to make college graduation a more common achievement for young parents. Ready to find out more?

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Modern Student Experience Diagnostic for Community Colleges

EAB

Modern Student Experience Diagnostic for Community Colleges. Modern student expectations are everchanging—can your community college keep up? In higher education, the student experience continues to become more synonymous with the consumer experience. Then, download the diagnostic to complete your assessment.

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How Northampton Community College Simplified Compliance Reporting with Automated Data Preparation

EAB

How Northampton Community College Simplified Compliance Reporting with Automated Data Preparation Northampton’s New Process with Edify Saves Valuable Staff Time About Northampton Community College is a public two-year college serving 20,000+ students across three campuses in Pennsylvania. Browning, Ph.D.,

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3 Tips to Streamline Community College Compliance Reporting

EAB

Blogs 3 Tips to Streamline Community College Compliance Reporting How to save time and move your data strategy from disparate to deliberate Community College IR and IE offices spend weeks (if not months) each year on IPEDS and other compliance reports.

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Tips for Email Marketing: 6 Subject Ideas for Your School’s Automated Email Campaigns

HEM (Higher Education Marketing)

Example : Juno College sends its leads a well-structured email that contains a thoughtful career package for students to download along with a CTA that invites them to schedule a call with a member of the school’s Student Success Team: Source: Juno College 2.