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Education CRM: What Schools Need to Generate Results

HEM (Higher Education Marketing)

To do either of them justice in the world of digital marketing, your school will need to rely on a CRM designed for education. Still, most CRMs are not suited to the unique situation of education – the enrollment funnel instead of the sales funnel. As a result, your communication efforts will be much more impactful.

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Traditional 4-Year University Doubles Interest in Online Programs with No Increase in Marketing Spend

Enrollment Management

20% Increase in Online Program Leads 50% Increase in Invitations to Apply $0 Increase in Marketing Budget Utah State University Founded in 1888, USU is a public land-grant research university with over 27,000 students in both undergraduate and graduate programs.

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University Sees High ROI on MarketingThrough Strategic Lead Optimization Plan

Enrollment Management

282% Increase in Overall Lead Volume 15% Increase in Enrollment Rate 11% Increase in Lead Contact Rate Beal University Beal University is a private University based in Bangor, Maine that has been educating busy professionals for over 130 years. The school offers 28 career-focused programs across six fields of study. No questions asked.

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Improve your program review process with these 4 data tips

EAB

Blogs Improve your program review process with these 4 data tips A Q&A with Dr. Louis Slimak, Associate Provost at West Virginia University In today’s fast-changing environment, program review is an increasingly critical area of focus and the first step in delivering a portfolio that meets the institution’s goals and students’ needs.

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132% Increase in Student Enrollment Through Focused Digital Marketing

Enrollment Management

132% Improvement in Overall Enrollment 617% Increase in Paid Search Leads 154% Increase in Website Lead Conversion Valley College Valley College is a multi-campus school that offers career education at 5 physical campuses throughout West Virginia and Ohio as well as Online programs. And it’s working.”

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5 Reasons Why a Student Portal App is a Must for Every School

HEM (Higher Education Marketing)

Reach and Support Your Prospects More Effectively With a Student Portal Higher education portal software is meant to serve prospects and help them navigate the application process more efficiently. This makes it easy for them to learn about their options, dive deeper into your programs, and complete their application to study at your school.

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EAB Enhances How Its Leading CRM Supports Students Before, During, and After College

EAB

These additions include a suite of features and applications that help students prepare for life after they graduate, whether that means finding a job or pursuing more education. A young person’s definition of success increasingly depends on whether they believe there will be a strong return on their education investment.