Implementing a February WOM Campaign for Your School
Enrollment Catalyst
JANUARY 28, 2024
February, the month symbolizing love, is an ideal time for private schools to launch a campaign that showcases the heartfelt connection between the school and its community. This Valentine’s-themed campaign is not just an opportunity to express appreciation but also a strategic move to enhance word-of-mouth marketing. Based on what I have seen implemented in schools, here’s how you can craft and implement this campaign with a focus on community sharing and online engagement. “Why We
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