August, 2024

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Is Your Lead Generation Strategy Generating Leads?

Enrollment Catalyst

In today’s competitive educational landscape, many schools invest in paid search marketing strategies, expecting a significant increase in prospective student inquiries. However, visibility alone doesn’t always translate into actual leads. Too often, schools find themselves with a significant online presence but little to show for measurable results.

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How Do Online Student Expectations Diverge and Converge Across Generations?

Ruffaloni

Over the last few years, RNL has reported that the online education market is in the midst of a generational transition. With our 2024 national study, we can firmly say that this transition—from “Gen X/Millennial” to “Millennial/Gen Z”—is complete. Today, all but 24 percent of online students are within this new demographic. We now need to understand whether this represents a seismic shift in how we market, position, recruit for, and organize our online programs, or a more nuanced one.

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How to Increase College Enrollment: 5 Admissions Strategies

Enrollment Builders

Are you unhappy with your enrollment rate of prospective students? Do you worry something is wrong with your higher ed admissions strategies but don’t know how to improve them? You’re not alone!

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Meet the 2024 BestColleges Black Women in STEM Scholarship Winners

BestColleges

Women account for almost 30% of the science, technology, engineering, and mathematics (STEM) workforce. However, the majority (66%) of those women are white. To help improve diversity in the field, BestColleges, for the second year in a row, is awarding $6,000 each to five Black women studying STEM fields to help fund their education. "After starting this scholarship last year, this second cycle did not disappoint, and we received more interest from high school students, undergraduate and gradua

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The List of Every College That Has Closed Since 2015 · PrepScholar

PrepScholar

You may have seen a lot of news in the past few years about closed colleges. It's true; many colleges have shut down in the past decade, and some sources estimate that roughly one college closes down each week. Which colleges have closed, and why? And should you be concerned about the school you're interested in or attending closing? Read this guide to learn which colleges have closed down since 2015, what happens when a college closes, and why there have been more closed colleges in recent year

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Duke University: Supplemental Essays

Top Tier Admissions

Duke University , located in Durham, North Carolina, is consistently ranked a top-ten school associated with the Ivy-plus colleges and Southern Ivies. Duke had an overall acceptance rate of 5.1% for the Class of 2028. Duke’s one required supplemental essay this year asks (in their own words), “Why Us?” However, Duke also offers five additional optional supplemental prompts, of which students can respond to a maximum of two.

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Why Your School Needs a Strategic Enrollment Marketing Plan

Enrollment Catalyst

As a new school year has begun, the importance of having a well-crafted enrollment marketing plan cannot be overstated. With the ever-increasing competition in the educational landscape, school leaders must approach enrollment and marketing with a clear, strategic plan. Without one, your school risks falling behind, missing opportunities to connect with prospective families, and failing to meet your enrollment goals.

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Dear Roadie: Is It Wrong Not To Pay My Son’s College Tuition If I Make $500,000 A Year?

road2college

Dear Roadie, After putting myself through school, surviving a difficult divorce, and raising two kids on my own, I’m finally. The post Dear Roadie: Is It Wrong Not To Pay My Son’s College Tuition If I Make $500,000 A Year? appeared first on Road2College.

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Vote HBCU Helps Black Student Voters Make Their Voices Heard

BestColleges

The Vote HBCU "Say It Louder" tour utilizes the student leadership at each historically Black college and university (HBCU) to guest-star on panels and join local events. Vote HBCU is a national program that equips HBCU student leaders with the tools to organize voter activism on campus and register students to vote. Some of the most common barriers to HBCU students voting are voter ID requirements and disinformation.

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How to Read SAT Passages: 4 Easy Steps

PrepScholar

The SAT Reading and Writing section presents you with a challenge. Now that the digital SAT has been rolled out , this section contains over 50 passages you'll need to read and answer questions on! The passages will come from a wide variety of sources and test you on everything from critical reading to grammar. How can you attack these passages to get a high SAT Reading and Writing score?

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How College Visits are like House Hunting

Top Tier Admissions

Choosing a college is a significant decision, much like purchasing a home. Both processes involve careful consideration, multiple visits, a big financial investment and a keen eye for detail. Just as a house will be your child’s home for years, a college will shape their academic and social life. Here’s how to help your child approach college visits with the same meticulous attention you would when house hunting. 1.

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Partnership with ABCD to Strengthen Prison Education Program

#LetsBFRANK: The College Admissions Blog

Franklin Cummings Tech, Action for Boston Community Development, Inc. (ABCD), and the Massachusetts Executive Office of Public Safety and Security’s School of Reentry (SOR) announced a joint initiative providing comprehensive support to individuals transitioning from incarceration to community. Through ABCD’s Bridges Returning Citizens Center and the college’s facilities and programming, students from the School of Reentry will have access to a tailored, comprehensive support system focuse

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How to Vote if You are Away at College – 2024 Election

College Transitions

For many students, their first opportunity to vote will occur during college. And most will take advantage of that fact. Researchers at Tufts found that the college student voting rate in 2020 was a historic high of 66%.

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Why You Should Fill Out FAFSA Even if You Don’t Qualify for Financial Aid

road2college

The Free Application for Federal Student Aid (FAFSA) serves more purposes than most people realize, and you may miss out. The post Why You Should Fill Out FAFSA Even if You Don’t Qualify for Financial Aid appeared first on Road2College.

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Vanderbilt Plans $520 Million Campus in West Palm Beach

BestColleges

Vanderbilt University is planning a $520 million campus in West Palm Beach. That new campus would include Vanderbilt's Owen Business School, Engineering School, and a planned innovation hub. The plan relies on land donations from city and county officials. University officials say the new campus would generate billions in economic impact as financial services firms flock to South Florida.

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2024-2025 ACT Exam Changes: What Do They Mean for You? · PrepScholar

PrepScholar

This just in: changes to ACT testing are coming! The CEO of the ACT announced in July 2024 that students can expect major ACT changes beginning in spring 2025. So, what exactly will the biggest ACT test changes be? In this article, we’ll share everything we already know about the ACT exam changes, including: When the upcoming changes in ACT testing will go into effect How the test will be shortened, including adjustments to reading passages Which sections are becoming optional How experimental q

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Yale: Supplemental Essays

Top Tier Admissions

Yale University’s supplemental essay prompts for the upcoming 2024-2025 application cycle will remain the same as last year. While the long list of supplemental essay questions for Yale might seem overwhelming at first, it’s actually a fantastic opportunity to make your application stand out. These essays, particularly the short and quirky prompts, give you the chance to showcase your unique experiences and demonstrate how you would contribute meaningfully to the Yale community.

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Reducing Stress in the College Search Process With Niche Direct Admissions®

Niche

The college search process can be an overwhelming and stressful experience for students and their families, to say the least. For some students, it can be challenging to narrow down the list of potential schools and make a final decision. For others, it can take months of anxiety as they wait to find out whether they got into their first choice, or any college at all.

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When are ACT Test Dates in 2024-2025?

College Transitions

Planning when you will take standardized tests is an important part of any college admissions strategy. While it’s important to give yourself ample time to study before the exam, it’s also essential to ensure that you’ll receive your scores—and have enough time to re-take the exam, if necessary—before your earliest college deadlines.

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4 Innovative Higher Education Marketing Trends in 2024

HEM (Higher Education Marketing)

Reading Time: 12 minutes As we navigate through 2024, the landscape of higher education marketing is evolving at an unprecedented pace. The competition among institutions to attract and retain students is fiercer than ever, and traditional marketing strategies are no longer sufficient to stand out in a crowded marketplace. At HEM, we have dedicated the past 15 years to helping educational institutions thrive through innovative and effective marketing solutions.

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Ripon College Offers Free Tuition to Wisconsin Residents

BestColleges

Ripon College announced a financial aid program offering Wisconsin residents free tuition. Students from families earning $75,000 or less will qualify. Students whose families fall above that threshold will be guaranteed tuition costs no higher than those at the state's flagship university. This program could help the college's enrollment rebound after years of decline.

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How Many Passages Are in SAT Reading and Writing?

PrepScholar

You've likely heard that the SAT is digital now. This has created a lot of changes: students will take the exam on the computer, the digital SAT is shorter, and scores are returned much faster. There are also big changes to the SAT Reading and Writing section, and one of the biggest is how many passages in SAT Reading and Writing there now are. You may have heard there are now a lot more passages to read, but the good news is that most students will find them much more manageable!

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Boston College: Supplemental Essays

Top Tier Admissions

Boston College , a top Jesuit university in Massachusetts, released its supplemental essay prompts for the upcoming 2024-2025 application cycle, which will remain the same as last year. Students applying to BC must respond to one of four possible essay questions unless they’re applying to the Human-Centered Engineering major, in which case they must only respond to prompt #5.

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College Admissions Planning for High School Juniors 

Great College Advice

The junior year of high school is the most important year in preparing for college admissions. It is the last full year of grades that colleges will see as they review your college application. It will likely be the most rigorous year of classes as you ramp up your class load with AP, Honors and IB courses. It is also when you should carve out time in your already busy schedule to begin exploring college admissions.

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Notre Dame Supplemental Essays 2024-25 Prompts and Tips

College Transitions

The University of Notre Dame is a famed Catholic institution located outside the city of South Bend, Indiana. It is a dream college for many brilliant high school students around the globe, across all faiths.

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That first-day-of-school energy: Colorado State University style

Colorado State University

There’s just something about the first day of school. It may bring back memories of preparing your first-day outfit, the smell of fresh school supplies, the heft of a brand-new notebook, the meticulous packing of your backpack. Everything feels crisp and ready, and full of possibility. That feeling doesn’t go away when you step on campus for your first day of college.

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MIT Diversity Plummets Following Affirmative Action Ban

BestColleges

The incoming class at MIT is less racially diverse than those in recent years. Last summer, the Supreme Court prohibited universities from considering race in admissions decisions. Black and Hispanic representation has declined at MIT, while the number of Asian Americans has increased. Race-neutral admissions policies have historically failed to boost racial diversity among college students.

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How to Get Into USC: Strategies and Essays that Worked

Shemmassian Academic Consulting

How hard is it to get into USC? Learn the USC acceptance rate and strategies to get accepted Part 1: Introduction Part 2: USC admissions requirements Part 3: 2024–2025 USC supplemental essays (examples included) Part 4: Frequently asked questions - Part 1: Introduction Situated just a few miles from Hollywood, the University of Southern California (USC) is famous for its stellar film and performing arts programs.

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What Do Admissions Officers Really Want in a College Essay?

Top Tier Admissions

From June through December each year, students come to us agonizing over their college essays. Unfortunately, many fall prey to common misconceptions that can diminish the impact of their personal statements. Let’s bust some of these myths and set the record straight. 5 COLLEGE ESSAY MYTHS DEBUNKED Myth #1: You need a unique, life-changing experience to write about Reality: Everyday experiences can make for compelling essays.

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Dear Roadie: My Daughter is Dumbing Down Her College Choice Because of a Guy

road2college

Dear Roadie: I’m deeply concerned about my daughter’s upcoming college choice. She wants to attend the same school as her. The post Dear Roadie: My Daughter is Dumbing Down Her College Choice Because of a Guy appeared first on Road2College.

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How to Complete the Common App Honors Section – 2024

College Transitions

Depending on your circumstances, the five allotted entries in the Honors section of the Common Application can look like anything from a frighteningly vast and boundless ocean to a maddeningly constrictive kiddie pool.

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MBA Admissions Advice From Successful Applicants

North Star Admissions Consulting

Hello blog readers! Looking for great MBA admissions advice? I am thrilled to be joined by several of my recent clients , who are attending Wharton, Columbia and Kellogg. In this column, the first in a two-part series, we will share advice about what worked well, what they would have done differently, and how you can learn from their success. I really appreciate their insight into the process, and know that you will, too!

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Georgia Will Not Fund AP African American Studies

BestColleges

Georgia will not fund the AP African American Studies course, but teachers can still use its content and framework at risk of violating local law. Georgia State School Superintendent Richard Woods apologized for the confusion caused by the back-and-forth decisions about whether or not the state would fund the AP course. Woods argues that the intersectionality portion of the course was the most glaring violation of Georgia's law 20-10-11, which originated from state House Bill 1084 prohibiting cu

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How to Get Into an Ivy League College

Ivy College Essay

How to Get Into an Ivy League College Getting into an Ivy League college is a dream for many high school students and their families. The eight Ivy League institutions—Harvard, Yale, Princeton, Columbia, Brown, Dartmouth, Cornell, and the University of Pennsylvania—are renowned for their academic rigor, distinguished faculty, and expansive alumni networks.

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The Common App is Live!

Top Tier Admissions

The 2024-2025 Common App is LIVE and rising seniors, it’s time to dive in! Like the Coalition App , UC app , or UCAS , this online platform streamlines the application process for prospective college students. The Common App is the most popular of these platforms, offering students access to over 1,000 colleges and universities’ applications around the world.

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Guess How Much Parents Are Spending on Dorm “Essentials”?

road2college

Holy dorm dollars! Hang on to your wallets, parents. The National Retail Federation predicts 2024 back-to-college spending will hit $86.6. The post Guess How Much Parents Are Spending on Dorm “Essentials”? appeared first on Road2College.

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How to Get Into Middlebury: Acceptance Rate & Strategies

College Transitions

Situated in scenic Addison County, Vermont, Middlebury College is consistently ranked in the top 10 liberal arts schools in the United States. While not quite as selective as the likes of Amherst, Swarthmore, or Bowdoin, Middlebury has extremely high standards for prospective applicants and rejects about 90% of those who apply.