January, 2024

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8 Effective Retention Strategies for your School

Enrollment Catalyst

The months of January and February are usually focused on school leaders asking parents to re-enroll for another year. However, just because a family is enrolled today, doesn’t mean that they will continue their enrollment next year. Parents continually reflect on their experience in your school and evaluate the decisions they’ve made. Over the years, I have written many blog posts and conducted several webinars and conference workshops on effective retention strategies.

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5 Graduate and Online Enrollment Trends to Watch in 2024

Ruffaloni

One of my colleagues asked me to plan a session for an upcoming conference called “Empowering Excellence: Trends Driving Innovation and Change in 2024.” As I sifted through all the data released last fall by IPEDS, National Student Clearinghouse, Open Doors, Council of Graduate Schools, and more, I arrived at five data-driven trends that institutions will likely have to take into account as they chart their course in 2024.

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6 Key Ingredients for Effective Admissions Follow-Up

Enrollment Catalyst

In the competitive world of private school admissions, effective follow-up with prospective parents is not just a courtesy, but a crucial aspect of a successful enrollment strategy. Your goal is to build a relationship, understand the family’s needs, and demonstrate how your school can meet them. The admissions process is more than just filling seats; it’s about building a relationship and determining the right-fit family.

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Students With Undocumented, Noncitizen Parents Unable to Complete FAFSA

BestColleges

The new FAFSA form launched on Dec. 30 with a litany of issues. Some problems have since been resolved, but one remains without any workaround. The issue could potentially cause students with parents who are not U.S. citizens to lose out on state or institutional financial aid. There is no estimated timeline for when the issue will be resolved. The rollout of the 2024-25 Free Application for Federal Student Aid (FAFSA) has been rocky, but perhaps more so for U.S. students whose parents are eithe

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The World of Email Is Changing: What You Need to Know & Why

enrollmentFUEL

To rephrase Mark Twain, the reports of email's death have been greatly exaggerated—for now. It remains one of the most widely used marketing communication tools , especially when we talk about list marketing, which, in higher education, includes both the search strategy many of us employ to build up the top of the enrollment funnel, and any communication flows going to inquiries, applicants, or accepted students.

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What is Demonstrated Interest in College Admission?

Great College Advice

More and more, college admissions is becoming a game. The days when kids simply submitted applications and waited for a response based on the merits of their application are long gone. As colleges and universities act more and more like businesses, they demand more than just an application from their prospects. They want demonstrated interest from the student.

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MD vs. DO: The Biggest Differences (And Which is Better)

Shemmassian Academic Consulting

What is a DO vs. MD? Learn the truth about how allopathic and osteopathic medical programs can impact your residency, career, and salary Learn the differences between DO vs. md Part 1: Introduction Part 2: DO vs. MD: Admissions questions Part 3: DO vs. MD: Residency and career questions Part 4: DO vs. MD: Where to apply - Part 1: Introduction There are countless articles online that will tell you the following: At the end of the day, it doesn’t matter whether you receive an MD vs. a DO degree.

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First Impressions Matter in Private School Marketing

Enrollment Catalyst

First impressions are crucial in any marketing effort, but they hold particular significance in private school marketing. When parents and students consider a private school, they are not just looking for an institution; they are looking for a community that reflects their values, aspirations, and expectations. In private school marketing, first impressions are not just important, they are essential.

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Texas County Jail Offers Incarcerated Students College Credits, Fresh Starts

BestColleges

Drew Johnston thought his education was a lost cause until he took a business course in a prison education program — the Next Phase Program. In addition to a business course, the Next Phase Program offers a course in welding. All participants in the program take courses that promote successful reentry and offer reentry resources and support services.

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Finding the Names You Need for Your Adult and Graduate Programs

enrollmentFUEL

Anyone working in the realm of Adult and Graduate recruitment knows that their biggest challenge is finding a good source of prospective students to fill the top of their recruitment funnel. Yet, unlike working with undergraduate traditional students, whose names are available for licensing in a number of ways, the students looking for continued education are harder to get in touch with.

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Admissions Counselor on the Mission of a Liberal Arts College

Great College Advice

Why Attend a Liberal Arts College? It’s a four-year investment, so you want to get the most out of your college experience. That’s why you should consider attending a liberal arts college where your personal achievement is important to everyone there, not just to you personally. However, there is a lot of misunderstanding out there in the higher education marketplace.

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College Admission Signals

Georgia Tech Admissions Blog

My son is 15 and learning to drive. Sitting (squirming/ praying) in the car with a new driver has brought back some incredibly vivid 30-year-old memories from my driver’s education experience. Our county offered this class at the district level. So, as sophomores we’d load the bus and head off to a joint facility shared by multiple high schools. After a month or two in rudimentary simulators, we finally hit the roads.

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Dream School Costs: When Your Student Won’t Take “No” for an Answer

road2college

We’ve been hearing from a lot of parents in our Paying for College 101 Facebook Group that some students won’t. The post Dream School Costs: When Your Student Won’t Take “No” for an Answer appeared first on Road2College.

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Implementing a February WOM Campaign for Your School

Enrollment Catalyst

February, the month symbolizing love, is an ideal time for private schools to launch a campaign that showcases the heartfelt connection between the school and its community. This Valentine’s-themed campaign is not just an opportunity to express appreciation but also a strategic move to enhance word-of-mouth marketing. Based on what I have seen implemented in schools, here’s how you can craft and implement this campaign with a focus on community sharing and online engagement. “Why We

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Florida Student Launches LGBTQ+ Newspaper Despite DeSantis Legislation

BestColleges

Mary Rasura, a senior at Florida Atlantic University, started OutFAU, a newspaper for the school's LGBTQ+ community, despite statewide legislation defunding diversity, equity, and inclusion (DEI) initiatives. Rasura started the publication in partnership with OutSFL, a local weekly LGBTQ+ newspaper. The publication will be funded solely by advertising revenues.

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Test-Optional Colleges: Complete List of 900+ Schools

PrepScholar

SAT and ACT scores are common admission requirements for college. But what if I told you that you could get into a great school without taking either of these exams? Behold test-optional colleges. Colleges that are test optional don't require you to submit SAT or ACT scores but will consider them if submitted. In this guide, we'll explain what "test optional" means for different schools before providing you with a comprehensive list of test-optional colleges and universities in the US.

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How Long do College Admissions Take?

Great College Advice

How long do college admissions take? It’s no secret that the college admissions process is a long and winding road. Most college-bound students (and their parents!) look at this process with apprehension, if not outright fear. But exactly how long do college admissions take? The answer to this question depends on many factors, not least of which is what you personally consider to be the official beginning to this process.

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Early Action vs. Early Decision (EA vs. ED)

College Transitions

In the early 1990s, the University of Pennsylvania was struggling to keep up with their fellow Ivy League universities and found themselves frequently relegated to “back-up plan” status among the nation’s top students. Their institution’s location in less-than-idyllic West Philadelphia and the “sounds like a state school” name contributed to their relative woes.

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How To Play The College Waiting Game to Maximize Merit

road2college

Once you’ve applied to colleges and started receiving acceptances, it’s hard to know what to do to maximize your chances. The post How To Play The College Waiting Game to Maximize Merit appeared first on Road2College.

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Sticker Shock: Why the Price Isn’t What You'll Actually Pay for College

Estrela Consulting Blog

It is pretty staggering as a parent of a high school student to visit a college website and see that the cost of attendance for ONE YEAR is more than what it likely cost for 4 years of college for us.

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HBCU Students Relaunch College Newspaper After Yearslong Absence

BestColleges

Students at Spelman College restarted The Blueprint after a seven-year publishing hiatus. The Blueprint, formerly published online only, now also offers print copies thanks to the ReNews Project, an organization that helps historically Black institutions revive their student newspapers. The ReNews Project covers all costs related to restarting student newspapers and provides advising and advertising consulting.

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How to Get 800 on SAT Math, by a Perfect Scorer

PrepScholar

Are you scoring in the 600-750 range on SAT Math? Do you want to raise that score as high as possible—to a perfect 800? Getting to an 800 SAT Math score isn't easy. It'll require perfection. But with hard work and my strategies below, you'll be able to do it. I've scored 800 on Math on all my SATs, and I know what it takes. Follow my advice, and you'll get a perfect score—or get very close.

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Why and How to Talk to a College Prep Advisor Online

Great College Advice

Why and How to Talk to a College Prep Advisor Online It’s no secret that the college admissions process is long and mind-bogglingly complicated. If you’ve decided to seek independent help to guide you through the process, you’re not alone! In today’s digital world, one great option is working with a college prep advisor online. Once you’ve decided to go this direction, you may be left wondering how to talk to a college prep advisor online.

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Does Undergrad Prestige Matter for Med School?

Shemmassian Academic Consulting

Learn about the ways in which medical schools consider the prestige of your undergraduate institution when making admissions decisions DOES COLLEGE PRESTIGE MATTER IN MEDICAL SCHOOL ADMISSIONS? in short, Yes. but it’s not everything. Part 1: Introduction Part 2: Where students at top medical schools did their undergrad Part 3: What do medical schools look for?

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Southern Ivy League Schools Ranked – 2024

College Transitions

Do you dream of a school known for its academic rigor, where excellence is prized and the faculty is top-notch? Perhaps you also dream of sunny skies, mild temperatures, and a lush, scenic campus. If so, you might be looking to attend a Southern Ivy. If you’ve never heard this term, don’t worry—you’re in luck.

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Use These 5 Key SAT/ACT Tips on Test Day

road2college

The benefits of preparing academically for the SAT and ACT are obvious, but many students and families underestimate the importance. The post Use These 5 Key SAT/ACT Tips on Test Day appeared first on Road2College.

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Reimagining the Liberal Arts and Humanities

BestColleges

Several colleges have eliminated liberal arts and humanities programs in response to budget cuts and student preferences. Other colleges have integrated the humanities with pre-professional majors, offering students experiential learning opportunities. The number of majors in the liberal arts has declined over the past half-century. A national grant program aims to reposition the liberal arts and humanities as central to the general education curriculum.

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The Importance of Adopting a CRM for Higher Education

HEM (Higher Education Marketing)

Reading Time: 7 minutes Although 2024 has only just begun, if you’ve already set your recruitment objectives, now is the ideal moment to contemplate the strategies you’ll be putting into action for the year ahead. For schools that haven’t started using a Customer Relationship Management (CRM) system tailored for the educational industry, this might be one of the strategies you might want to consider this year.

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The Perfect College Essay: Focus On You

Great College Advice

For the majority of students, writing the perfect college essay can be a grueling and stressful process. The pressure for it to be unique, coherent, comprehensive and overall, perfect is undeniable. One of the biggest problems for most students is that they are not accustomed to writing about themselves. We learn at a young age that it’s not polite to talk too much about ourselves, lest we come off like a show off or a braggart.

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How to Write a Great Medical School Letter of Intent or Letter of Interest (Example Included)

Shemmassian Academic Consulting

Learn when and how to send these two types of update letters to get off the waitlist and into your dream school Part 1: Introduction to medical school letters of intent and letters of interest Part 2: Letter of intent vs. letter of interest Part 3: Medical school letter of intent and letter of interest examples Part 4: Frequently asked questions - Part 1: Introduction to medical school letters of intent and letters of interest You can find countless articles online discussing how to write a grea

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How to Convince Your Team to Add Scoir to Your Recruitment Strategy

Scoir

As a college admissions professional, you know your way around enrollment marketing tools. Especially this time of year, the pressure is on to maximize the tools you have.

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Standardized Testing in College Admission

Solomon Admissions

Debunking the myths To submit testing, or not to submit testing, that is the question on every student’s mind, but how much do colleges even care about standardized scores? Even though most colleges today use a holistic review that considers various factors to determine admission, standardized testing is often still considered to be the greatest… The post Standardized Testing in College Admission appeared first on Solomon Admissions Consulting.

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Black Adults Split on Race-Conscious College Admissions Ban: Gallup Survey

BestColleges

A majority of white, Hispanic, and Asian adults who were surveyed said the decision will have a mostly/slightly positive impact on higher education. Most Black adults reported it would be much/slightly harder to attend a college post-affirmative action. According to Gallup, the decision comes at a precarious time for Black prospective students since Black college enrollment has been declining for more than a decade.

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8 Tips to Keep Your Marketing Team Productive

HEM (Higher Education Marketing)

Reading Time: 9 minutes In today’s evolving work environment, team productivity is a concern in many organizations. Since hybrid and remote work formats have gained popularity, many marketing managers wonder how to balance their team’s productivity and well-being. In the education industry, many schools are increasingly investing in strategies and resources to address these concerns and foster a productive team culture amid these changing work dynamics.

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Student vlog: How I manage my mental health in college

Colorado State University

A Ram’s Life is a vlog series for Rams by Rams, and showcases everything from the daily life of a CSU Ram to advice videos, DIY tutorials, tips and tricks for navigating college life, and even excursions into Fort Collins and beyond Colorado State. Colorado State University vlogger, Tiara, shares how she manages her mental health as a college student.

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The Best Liberal Arts Colleges for Medical School (2024)

Shemmassian Academic Consulting

Learn how the best liberal arts colleges prepare their students for med school and determine if this is the right premed education for you identifying the best liberal arts colleges for medical school can help set your child up for success as a premed Part 1: Introduction Part 2: What is a liberal arts college? Part 3: The best liberal arts colleges for medical school Part 4: What medical schools should a liberal arts student apply to?

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Exploring Colleges with Late Application Deadlines

Top Tier Admissions

As we enter the new year, we know there are seniors still navigating the labyrinth of college applications. For those who simply need more time, we have good news: there are a handful of colleges that offer late application deadlines. THE BENEFITS OF LATE APPLICATION DEADLINES Late deadlines can offer a second chance to those who might have missed earlier opportunities.