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The Crucial Role of Market Research to Compete in Higher Education

Ruffaloni

Higher education is facing an array of challenges that require a thorough understanding of the landscape to ensure institutions remain competitive and that resources are allocated to strategies that can be most impactful. 5 reasons why market research matters in higher education 1. We are ready to help your institution as well.

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Wake Forest University 

Ivy Central

Overview Wake Forest University is a private research university located in Winston-Salem, North Carolina, USA. The university was founded in 1834 and has a rich history and tradition of academic excellence. The university has 18 varsity sports teams, including football, basketball, baseball, soccer, and tennis.

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Writing for Higher Education SEO: Why You Need a Human Touch in the Age of AI

Ruffaloni

In fact, according to RNL’s 2023 E-Expectations Trend Report , college and university websites are the single most utilized resource for students—and 58 percent of undergraduate students use search engines to find a college’s website. For all of these reasons, quality web content should be a priority for any higher ed marketing team.

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What You Need to Know About Columbia University

Ivy Central

With a history that goes back to before the United States existed, it was founded in 1754 as Kings College, and being the only Ivy League college that is located in the centre of a major city Columbia University is one of America’s great universities. making it one of the most competitive universities in the world.

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5 Graduate Education Trends to Watch in 2025

Ruffaloni

The outlook for graduate education in 2025 is strong. I also keep an eye on the analogous undergraduate trends to see if graduate (and/or online) education will be called upon to shore of institutional health even more than it has over the last few years.

Education 130
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Responsible AI for Higher Education: Cutting Through the Noise

Ruffaloni

Artificial intelligence (AI) has made a buzz throughout higher education in the past year. According to a recent survey of education professionals , 50 percent said they use AI in admissions—and that number is expected to grow to 80 percent in 2024. The benefits of AI for higher education are transformational.

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Where Is the Graduate Education Market Headed?

Ruffaloni

The headline in Inside Higher Education was that graduate enrollment contracted by 4.7 As far as I can tell after consulting the CGS member list , Southern New Hampshire University, Western Governors University, Liberty University, Grand Canyon University, University of Phoenix, and Capella University are not members.

Education 147