Ruffaloni

DECEMBER 15, 2022

Over the course of the last 12 months, we published two groundbreaking reports focused on online education. We’ve discussed and presented findings from these reports throughout the year, but I recently asked my colleagues which points they found the most eye-opening in light of their work with graduate and online education programs.

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Education Education Online Programs Enrollment 147

HEM (Higher Education Marketing)

AUGUST 7, 2024

Reading Time: 12 minutes As we navigate through 2024, the landscape of higher education marketing is evolving at an unprecedented pace. At HEM, we have dedicated the past 15 years to helping educational institutions thrive through innovative and effective marketing solutions. Contact HEM today!

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The Enrollment Marketer

MARCH 8, 2023

But HubSpot isn’t branded as a platform made for education marketing or the admissions world. Let’s go over a few scenarios to recap… Imagine you have three types of forms that live in HubSpot for (1) webinar registration, (2) in-person event registration, and (3) inquiry. Let’s call these properties our Core Candidate Properties.

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Education Education Admissions Enrollment 98

Enrollify

JANUARY 12, 2024

In case you missed it, after joining forces with Element451 , we’re hosting a five-part webinar series on Actionable AI — offering a jargon-free gateway into the world of AI, while demystifying its role and impact in higher education.

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Enrollment Catalyst

JULY 24, 2024

Recently, I had the opportunity to present a webinar to nearly 800 school leaders sponsored by Blackbaud. This program should promote familiarity with the school’s educational offerings and overall environment. Your new family onboarding process doesn’t stop at the beginning of the school year. Disciplinary problems.

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Enrollment Catalyst

FEBRUARY 12, 2024

Welcome to a forward-thinking exploration of AI in education, brought to life through an interview and accompanying graphic both created by ChatGPT. The visual element, designed to complement the conversation, showcases the synergy between AI and educational advancement. The first step is education.

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HEM (Higher Education Marketing)

FEBRUARY 15, 2024

Reading Time: 9 minutes In the competitive realm of educational marketing, adequately optimized landing pages are a significant asset for connecting with potential students and enhancing recruitment strategies. Source: HEM Educational marketers must champion the use of both methods to enhance campaign success.

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Education Education International Students Placement 91

Enrollment Catalyst

JANUARY 15, 2024

Each email and follow-up contact should offer value, whether it’s an invitation to an open house, a link to a virtual tour, access to an informative webinar, or compelling reasons to take the next step. You should avoid the extreme of emailing every other day to only once a month.

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Ruffaloni

MARCH 30, 2023

Imagine how easy our lives in higher education enrollment would be if students submitted an RFI form, submitted an application, and then enrolled on the timeline that works best for us. It would be great if this were true. But we know that’s not the case.

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Enrollment Financial Aid Higher Education Applications 258

Ruffaloni

AUGUST 28, 2024

Over the last few years, RNL has reported that the online education market is in the midst of a generational transition. At the graduate level alone, higher education researcher Robert Kelchen reports that over the last decade an average of 320 new online programs were being launched each year.

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Online Programs Transition Enrollment Higher Education 147

Enrollment Catalyst

JANUARY 3, 2023

This is when your parents will share stories from their child’s educational experiences and will refer their friends to consider your school. Over the years, I have written many blog posts on this topic and have presented many webinars and workshops at conferences. Advocacy is the final phase of the Family Journey.

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HEM (Higher Education Marketing)

JUNE 26, 2024

“They’re very mindful of how they live and how they make their decisions,” Scott Cross pointed out in our recent webinar. From their purchasing decisions to work choices, Gen-Z tends to take a pragmatic approach to life, presenting a unique set of challenges for educational marketers.

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Ruffaloni

JULY 11, 2024

Your competition is investing in SEO In a recent poll of higher education professionals, 39 percent said they worked on SEO within the last month, meaning your competition is working to improve their visibility and web ranking. I encourage you to watch this on-demand webinar for additional information. We are also here to help you.

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Enrollment Higher Education Out-of-State Online Programs 130

Enrollment Catalyst

DECEMBER 8, 2022

I have written many blog posts, conducted several webinars, and conference workshops on effective retention strategies. Usually, it works best if retention is led by the head of school and principals since they have oversight of the day-to-day educational experience.

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BestColleges

JANUARY 24, 2024

State and institutional deadlines for financial aid applications are fast approaching, so without a fix, these students could lose out on grants to help fund their college education. We are all — especially the students and families — waiting for the Department [of Education] to resolve this issue. Unfortunately.

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Financial Aid Out-of-State Policies Grants 124

EAB

DECEMBER 5, 2022

The 4 biggest challenges facing graduate and adult education programs, according to presidents and provosts. identified "limited budget" as a top challenge to growing graduate and adult education programs. -->. Watch the webinar and download the white paper to explore the findings from our survey. Organizational uncertainty.

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Education Education Programs Enrollment 98

HEM (Higher Education Marketing)

SEPTEMBER 25, 2024

To stay competitive during these developments, educational institutions must evolve how they create and share content online. As an educational institution looking to improve its search engine rankings, it is important always to be aware of these changes. How does AI integration in Google Search impact educational institutions?

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Education Education Financial Aid Campus Tours 87

Ruffaloni

JUNE 15, 2023

A 2018 report from the National Center for Educational Statistics showed that for every year between 2000 and 2016, the immediate college enrollment rate for students from high-income families (83 percent in 2016) was higher than the college enrollment rates for students from middle income (64 percent) and low-income families (67 percent).

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Financial Aid Enrollment Out-of-State Scholarships 147

Ruffaloni

JANUARY 18, 2024

While we know that higher education has been focused on the impact of the demographic cliff for years, opportunities exist for colleges and universities that understand changing demography and can apply that understand to support data-informed planning processes and seek innovative approaches to serving new markets.

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The Enrollment Marketer

OCTOBER 27, 2021

In this Zoom webinar, we explain how the recent Apple iOS 15 privacy updates affect higher ed enrollment marketing strategies , and provide actionable recommendations to ensure you’re adapting and improving for the future, such as: 1.

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Higher Education Enrollment Education Education 52

Ruffaloni

DECEMBER 16, 2024

According to RNL research, 70 percent of Google searches for graduate education in 2023 did not include an institution name. Check out RNLs On-Demand Webinar: Know Your Market. For most colleges and universities we partner with, we recommend starting with program pages to get the greatest value out of your SEO investment.

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Ruffaloni

NOVEMBER 16, 2023

In fact, my colleagues who work with the Duke University Pratt School of Engineering recently sat down and developed a 10-step process that will help to ensure the success of their higher education marketing campaigns. Launch You can also watch the webinar now to hear all the strategies for your marketing campaigns. Gather Assets 4.

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Enrollment Higher Education Field of Study Programs 147

Ruffaloni

SEPTEMBER 14, 2023

This blog was co-authored with Derek Flynn and Adam Connolly We have had many disruptors in higher education over the last several years, and this year, we have a new one that will have a major impact on financial aid awarding: the Student Aid Index. Watch our webinar for more strategies and insights. We are also here to help.

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HEM (Higher Education Marketing)

JUNE 19, 2024

Reading Time: 11 minutes As an educational institution looking to thrive and grow, increasing student enrollment is likely a top priority. To stay ahead, educational institutions must continuously innovate and implement strategies that appeal to students evolving needs and preferences. Why is student enrollment important?

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Enrollment Education Education Financial Aid 69

Admissions.Blog

DECEMBER 30, 2024

Teachers are the backbone of any educational system, shaping minds and molding futures. However, the demands of modern education require more than just experience; they call for ongoing growth and refinement. Types of Advanced Degrees for Educators First, lets have a look at the types of degrees teachers can choose from.

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Higher Education Education Education Accommodations 40

College Wise

FEBRUARY 27, 2024

Are you a school counselor, educator, principal, or superintendent looking for ways to empower and educate families on the college admissions process? When it comes to preparing middle and high school students for college and careers, the most obvious place to start is with the students themselves.

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Admissions High School Education Education 59

Georgia Tech Admissions Blog

DECEMBER 13, 2022

Over the years, on panels or webinars, I’ve heard countless responses from colleagues to the question, “What is the role of parents in the college admission experience?” But what two decades of working in education and having two kids of my own has taught me is that parents and caregivers love their kids. But it is true.

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Ruffaloni

OCTOBER 26, 2023

Watch our webinar, Driving Enrollment Through World-Class Online Course Offerings , to learn more. Elevate the online learning experience with expert instructional design RNL’s Instructional Design team is made up of industry experts in education and technology.

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HEM (Higher Education Marketing)

NOVEMBER 23, 2022

There are countless benefits to developing a paid advertising plan for education marketing. This can include location, interests, behavior, education, occupation, and more. A common goal for schools is to generate registrations for events, such as open houses, webinars, info sessions, and campus tours.

Education 85

Education Education Placement Campus Tours 85

EAB

DECEMBER 1, 2023

Infographic Unlocking AI's Potential in Higher Education 12 Innovative Ideas to Help Leaders Identify AI Promises Across Campus AI-driven innovations present numerous opportunities for higher education institutions, including providing personalized student support, supercharging faculty and staff productivity, and optimizing operations.

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HEM (Higher Education Marketing)

FEBRUARY 7, 2024

Reading Time: 8 minutes If you’ve followed the latest marketing trends, you’ve likely noticed the shifting dynamics in how educational institutions implement their inbound strategies. Its adoption underscores a focus on enhancing engagement and increasing lead generation, demonstrating its effectiveness in educational marketing.

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Retention Campus Tours Tuition International Students 87

AdmissionSight

MARCH 26, 2023

Quill and Scroll: An In-Depth Look at the Prestigious Honor Society for High School Journalists Quill and Scroll is an international honor society dedicated to recognizing and supporting high school journalists and their educators. Additionally, Quill and Scroll has taken on a more active role in advocating journalism education in schools.

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Ruffaloni

FEBRUARY 8, 2024

This may include webinars, workshops, and informational materials that provide insights into the application process, essay writing tips, and guidance on standardized tests. Financial aid information The cost of education is a major concern for all prospective students.

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Enrollment Catalyst

SEPTEMBER 21, 2022

Several months ago, Andy Lynch and I launched our Enrollment Marketing Geeks brand through a series of webinars. Your school’s website is the front door to your school, and it is a window into your educational experience. Besides word-of-mouth strategies, your priorities should be focused on online marketing.

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HEM (Higher Education Marketing)

JUNE 19, 2024

Reading Time: 11 minutes As an educational institution looking to thrive and grow, increasing student enrollment is likely a top priority. To stay ahead, educational institutions must continuously innovate and implement strategies that appeal to students evolving needs and preferences. Why is student enrollment important?

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College Planner Pro

APRIL 8, 2022

The CollegePlannerPro team was joined by four IECs for a transparent conversation regarding the pricing of college consulting services. During the insightful conversation, our panelists shared their experiences and opinions and attendees chimed in with questions and commentary.

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The Enrollment Marketer

FEBRUARY 22, 2023

I’ve been going to the annual NAGAP conference for more than a decade, and it’s definitely my favorite higher education industry event. Each year I look forward to the networking and educational workshops on graduate enrollment marketing — and, of course, having fun and building relationships with our clients who attend the conference.

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