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Don’t Get Left Behind: AI Skills for Enrollment and Marketing Leaders

Ruffaloni

Let’s face it, the world of online higher education is a whirlwind. But the expansion of AI technology offers a real opportunity to connect with students more and in a way that translates to increased enrollments. Don’t get left behind in the AI transformation for higher education.

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Scaling Online Programs: Strategic Decisions for Growth

Ruffaloni

Andrea Carroll-Glover From Capella, to Rasmussen, to Saint Mary’s University of Minnesota, Andrea Carroll-Glover has led online programs for big institutions, small institutions, and helped at every other size and shape since she began working in higher education 15 years ago.

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Scaling Online Programming: The Fundamental Building Blocks

Ruffaloni

Andrea Carroll-Glover Andrea Carroll-Glover has built online programs from the ground up at each of the institutions at which she has worked. Since joining the Capella University team more than 15 years ago, and then leading online development efforts at St.

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Three Stats That Signal the Transformation of Higher Education

Ruffaloni

Snapshot Data are used by almost everyone in higher education to help understand trends and dynamics. While the November blog indicated that Snapshot Data undercounted total enrollment by nearly 6 million students in 2019 (the last pre-pandemic year), I didn’t go too far into where these missing students were hidden.

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The enrollment cliff crisis: How to pivot, not panic

Niche

Were talking about that dreaded enrollment cliff , and its no longer impending. Higher ed has started to feel the brunt of a steady decline in enrollment, a trend underscored by recent data. No, its not time to jump. But it is time to strategize and fast. Its happening.

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Setting Expectations: Understanding Digital Marketing Strategy and Costs to Effectively Budget for Growth

Ruffaloni

In todays digital-first world, higher education institutions are increasingly turning to digital marketing to educate, engage, enroll, and retain students. This translates to setting realistic growth expectations based on an understanding that reaching your enrollment goals will take multiple academic terms.

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You Built a Great Online Program. How Do You Position it in a Crowded Market?

Ruffaloni

Navigating the crowded waters of online higher education requires a standout positioning strategy. Differentiating between one program and the next can be hard for prospective students. Insights into student preferences and market dynamics Understanding online student motivations will help you engage and enroll them.