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10 Factors that Affect Private School Enrollment Growth

Enrollment Catalyst

Have you ever thought about the reasons why some private schools experience enrollment growth and why others decline? School leaders primarily call me because they either want to make sure their school continues to grow (or even remain full), or they need to turnaround a flat or declining enrollment.

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Two New Enrollment Marketing Workshops for Private School Leaders

Enrollment Catalyst

In 2022, the Enrollment Marketing Geeks — Andy Lynch, President and CEO of North Star Marketing, and Dr. Rick Newberry, President of Enrollment Catalyst — decided to take the show on the road. More than 50 school leaders registered for the first-ever Geeks on the Road workshop. You don’t want to miss these events!

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Harnessing Word-of-Mouth in Private School Marketing

Enrollment Catalyst

As a consultant and advocate for effective private school marketing strategies, I always focus on innovative approaches to enhance word-of-mouth (WOM) marketing. With the ever-changing landscape of school marketing, word-of-mouth remains the primary way a parent discovers your school.

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Effective Private School Marketing Strategies to Maximize Enrollment in K-12 Education

HEM (Higher Education Marketing)

Reading Time: 10 minutes K-12 private schools face unique challenges when it comes to enrollment, including intense competition from other private and public schools, fluctuating demographic trends, and the high expectations of parents seeking the best educational environment for their children. Contact HEM today!

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First Impressions Matter in Private School Marketing

Enrollment Catalyst

First impressions are crucial in any marketing effort, but they hold particular significance in private school marketing. When parents and students consider a private school, they are not just looking for an institution; they are looking for a community that reflects their values, aspirations, and expectations.

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Content that Connects: Crafting Stories for Private School Marketing

Enrollment Catalyst

In the realm of private school marketing, the power of story cannot be overstated. In my conversations with school leaders and through my experiences with Enrollment Catalyst, I’ve observed a profound truth: relatable, authentic stories are not just content — they are the heart and soul of effective school marketing.

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Leveraging AI in Private School Marketing: A Deep Dive with ChatGPT

Enrollment Catalyst

This discussion delves into how artificial intelligence, specifically ChatGPT, is transforming private school marketing and admissions, offering practical insights and innovative strategies. Together, they present a compelling glimpse into the future of educational enrollment marketing leadership and technology’s role in it.