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6 Tips: SEO Best Practices for Optimizing Your Program Pages

Ruffaloni

Degree program pages are the heart and soul of almost any college or university website. Why focus on degree program pages for search optimization? For most colleges and universities we partner with, we recommend starting with program pages to get the greatest value out of your SEO investment.

Programs 130
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10 Proven Strategies to Recruit Students Online: From Awareness to Enrollment

HEM (Higher Education Marketing)

At Higher Education Marketing, weve spent years refining our approach to online student recruitment, and were excited to share ten proven strategies that can take your recruitment efforts from awareness to enrollment this year. Struggling with enrollment? Contact HEM today! Contact HEM today!

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Digital Marketing at Every Stage of the Enrollment Funnel

Ruffaloni

They provide the clearest roadmap to recruitment success that I know of, because we all know that the path to purchase (the path to enrollment) is never linear. What do they need to know to go from being engaged to actually enrolling? Do you have a Yellow Ribbon Program?). It would be great if this were true.

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Mastering Multi-Channel Marketing for School Enrollment: Strategies for Consistent Student Engagement

HEM (Higher Education Marketing)

It has also paved the way for a vibrant market that educational institutions can explore to attract students and boost their enrollment numbers. This strategy will help them boost visibility, increase engagement, and ultimately drive enrollment growth. Struggling with enrollment? Contact HEM today!

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Get Results in 2025: Key Education Marketing Strategies for Success

HEM (Higher Education Marketing)

Education marketing promotes educational institutions, programs, and services to prospective students, their families, and other stakeholders. Struggling with enrollment? Our expert digital marketing services can help you attract and enroll more students! What is education marketing? Lets explore! Contact HEM today!

Education 105
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Preparing to Succeed With Your Annual Marketing Plan

Ruffaloni

Reena recently participated in a webinar— Prepare to Succeed —focused on how to begin and then how to get the most out of an annual marketing and recruitment plan. You can also watch the webinar to gain access to the institutional readiness self-assessment. Lichtenfeld : One of the biggest challenges is what I call the “data challenge.”

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The New Reality of College Planning:  Why Personalization Matters More Than Ever

Ruffaloni

The research shows a clear hierarchy: Financial aid and scholarships (63%) Athletic programs (47%) if they are interested in playing sports at the college level Academic programs (43%) Career placement (38%) But getting students interested is only half the battle. Our study reveals a fascinating pattern of why initial interest fades.