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Solving the Enrollment Puzzle at a Small College

Ruffaloni

How Elmira College Enrolled Their Best Class in 10 Years Despite FAFSA Fiascos and Campus Silos Dennis Kelly, Elmira College Dennis Kelly has seen a lot in his 30 years in higher education. However, like many small colleges around the country, it struggled in an increasingly difficult higher education environment.

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Artificial Intelligence in Higher Education Enrollment: Reflections from the RNLNC 2023 Roundtable

Ruffaloni

This blog was co-written by Jessica Ickes, Vice President, Market and Research Services and Wes Butterfield, Chief of Consulting Services At the RNL National Conference, we facilitated roundtable discussions focused on Artificial Intelligence (AI) and its potential impact on higher education. Hare are some key themes that we collected.

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How To Design and Implement an Effective Student Ambassador Program in Higher Education

HEM (Higher Education Marketing)

Reading Time: 10 minutes In the dynamic landscape of higher education, institutions constantly seek innovative strategies to enhance their brand visibility, improve student engagement, and foster a sense of community. Ambassadors are actively involved in the orientation process, event planning, leadership, and student support.

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Email Marketing for Parent and Community Engagement

HEM (Higher Education Marketing)

Source: Higher Education Marketing Defining Engagement-Based Email Marketing For schools, engagement is arguably the most crucial metric of email marketing. Source: Higher Education Marketing | Mautic 2. Source: Higher Education Marketing | Mautic 4. Source: Higher Education Marketing | Mautic 7.

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Get Results in 2025: Key Education Marketing Strategies for Success

HEM (Higher Education Marketing)

Source: HEM Are you seeking strategies for a future-oriented education marketing plan ? Leveraging AI for Personalization and Automation Artificial intelligence (AI) is revolutionizing education marketing by enabling personalized and efficient communication. Reach out to learn about our specialized digital marketing services!

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Mastering Multi-Channel Marketing for School Enrollment: Strategies for Consistent Student Engagement

HEM (Higher Education Marketing)

We have over 15 years of experience in education marketing to draw from, so we know the strategies that give the best results. In this blog post, we’ll explore the basics and essentials of multi-channel marketing in higher education. Understanding Multi-Channel Marketing in Higher Education What is multi-channel marketing?

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Setting Expectations: Understanding Digital Marketing Strategy and Costs to Effectively Budget for Growth

Ruffaloni

In todays digital-first world, higher education institutions are increasingly turning to digital marketing to educate, engage, enroll, and retain students.