Ruffaloni

JANUARY 26, 2023

Snapshot Data are used by almost everyone in higher education to help understand trends and dynamics. Where they are found is just one of the three statistics that I believe are key indicators of the transformational change that is afoot in American higher education.

Higher Education 147

Higher Education Education Education Enrollment 147

HEM (Higher Education Marketing)

MAY 1, 2024

Reading Time: 10 minutes In the dynamic landscape of higher education, institutions constantly seek innovative strategies to enhance their brand visibility, improve student engagement, and foster a sense of community. One potent yet underutilized strategy is the implementation of a Student Ambassador Program. To what end?

Higher Education 105

Higher Education Education Education Programs 105

HEM (Higher Education Marketing)

APRIL 16, 2025

Reading Time: 7 minutes Customer Relationship Management (CRM) systems have become essential tools in higher education, transforming how universities interact with prospective students, current students, alumni, and other stakeholders. Understanding Higher Education CRM What is a CRM in higher education?

Retention 103

Retention Higher Education University University 103

HEM (Higher Education Marketing)

AUGUST 7, 2024

Reading Time: 12 minutes As we navigate through 2024, the landscape of higher education marketing is evolving at an unprecedented pace. At HEM, we have dedicated the past 15 years to helping educational institutions thrive through innovative and effective marketing solutions.

Higher Education 105

Higher Education Education Education Campus Tours 105

Admissions.Blog

DECEMBER 30, 2024

However, the demands of modern education require more than just experience; they call for ongoing growth and refinement. Pursuing higher education equips teachers with advanced skills, fresh perspectives, and deeper knowledge, enabling them to meet the evolving needs of their students and communities.

Higher Education 40

Higher Education Education Education Accommodations 40

Grown & Flown

APRIL 9, 2025

faced the social and educational upheavals of the pandemic.Now those college-bound students confront a higher education landscape thrown into uncertainty by actions of a new federal administration. As Im sure you also know, the president has directed that the Department of Education (DOE) beclosed , with some functions (e.g.,

Financial Aid 130

Financial Aid Loans Higher Education Out-of-State 130

Ruffaloni

AUGUST 8, 2023

This blog was co-written by Jessica Ickes, Vice President, Market and Research Services and Wes Butterfield, Chief of Consulting Services At the RNL National Conference, we facilitated roundtable discussions focused on Artificial Intelligence (AI) and its potential impact on higher education. Hare are some key themes that we collected.

Higher Education 130

Higher Education Enrollment Education Education 130

Admissions.Blog

MARCH 13, 2025

To keep up with these demands, higher education has become essential for career advancement in nursing. Institutions offering nursing programs have responded by creating pathways that help working nurses earn advanced degrees while balancing their careers.

Higher Education 40

Higher Education Education Education Bachelor's Degree 40

Ruffaloni

NOVEMBER 25, 2024

Let’s face it, the world of online higher education is a whirlwind. RNL’s latest study highlights the growing adoption of AI in online program marketing and recruitment. To bridge this gap, universities should consider implementing an AI education program.

Enrollment 130

Enrollment Online Programs Higher Education Education 130

BestColleges

JUNE 19, 2024

This MOU has really taken us to the next level and given us systemwide support that will benefit the incarcerated men and women, first and foremost, but also the society they will contribute to upon their release as a result of the education they receive behind bars, Adams told BestColleges. Maryland DPSCS Secretary Carolyn J.

Higher Education 98

Higher Education Education Education Bachelor's Degree 98

Ruffaloni

JANUARY 20, 2025

Fresh data RNLs research studies show a big disconnect between what higher education offers and what students need. A new report from the Western Interstate Commission for Higher Education is waving red flags about dropping enrollment numbers and workforce gaps if colleges can’t step up their game and prove their worth.

Financial Aid 130

Financial Aid Higher Education Placement Enrollment 130

Ruffaloni

MARCH 20, 2025

Crisis preparedness From pandemics to natural disasters disrupting higher education, having a comprehensive crisis management plan is essential. With AI revolutionizing the college journey for students and families, you need to ensure you have a sound AI governance framework.

Government 130

Government Financial Aid Higher Education Undergraduate Students 130

StandOut College Prep

JANUARY 10, 2025

January Farmers Mutual Hail Company National FFA Scholarship This provides $1,500 to an individual who is a fourth year high school student or in college, who plans on obtaining a bachelors degree in one of four specified areas at a higher educational institution, who has a GPA of 3.0 The deadline to apply is January 9th. Apply here.

Scholarships 98

Scholarships Bachelor's Degree GPA Higher Education 98

Ruffaloni

MAY 24, 2023

Understanding program portfolio performance is a key to enrollment growth. In my work with partner institutions, I often see competing priorities come to light as the marketing team, the enrollment team, and the academic team all have different evaluation tactics for program growth. Program Director: “Invest in my programs!”

Programs 162

Programs Retention Enrollment Financial Aid 162

Ruffaloni

FEBRUARY 23, 2023

Andrea Carroll-Glover From Capella, to Rasmussen, to Saint Mary’s University of Minnesota, Andrea Carroll-Glover has led online programs for big institutions, small institutions, and helped at every other size and shape since she began working in higher education 15 years ago.

Online Programs 147

Online Programs Programs Retention Enrollment 147

HEM (Higher Education Marketing)

NOVEMBER 27, 2024

We have over 15 years of experience in education marketing to draw from, so we know the strategies that give the best results. In this blog post, we’ll explore the basics and essentials of multi-channel marketing in higher education. Understanding Multi-Channel Marketing in Higher Education What is multi-channel marketing?

Enrollment 105

Enrollment Financial Aid Campus Tours Higher Education 105

Ruffaloni

JANUARY 26, 2023

Andrea Carroll-Glover Andrea Carroll-Glover has built online programs from the ground up at each of the institutions at which she has worked. Andrea indicated that her background working in tech startups has more applicability than we may think to higher education.

Online Programs 147

Online Programs Programs Enrollment Higher Education 147

HEM (Higher Education Marketing)

JANUARY 15, 2025

At Higher Education Marketing, weve spent years refining our approach to online student recruitment, and were excited to share ten proven strategies that can take your recruitment efforts from awareness to enrollment this year. They want answers to specific questions, such as What internships are available in this program?

Enrollment 104

Enrollment Campus Tours Mentorships Mentorship 104

HEM (Higher Education Marketing)

NOVEMBER 6, 2024

The benefits of email marketing don’t stop there as pictured below, an effective school email marketing strategy can offer increased brand awareness, an avenue for promoting programs and content, a great way to generate new leads, a platform for guiding new prospects down the enrollment funnel, and build relationships.

Higher Education 92

Higher Education Policies Placement Orientation 92

HEM (Higher Education Marketing)

OCTOBER 30, 2024

Educational advertisements are crucial in creating awareness and attracting prospective students by effectively showcasing your educational institution’s unique features, values, and opportunities. Example: Here, MIT targets a warm lead – someone already interested in a specific program.

Campus Tours 105

Campus Tours Enrollment Higher Education Education 105

Ruffaloni

MARCH 20, 2025

The importance of swift technical support in higher education cannot be overstated, as exemplified by several leading institutions. Moreover, a number of innovative platforms such as RNLs Compass digital assistant provide AI-powered chatbots designed for higher education.

Retention 130

Retention Financial Aid Enrollment Higher Education 130

HEM (Higher Education Marketing)

JANUARY 8, 2025

If youre new to educational marketing or administration, you may benefit from a working definition of the topic were exploring. What is education marketing? Education marketing promotes educational institutions, programs, and services to prospective students, their families, and other stakeholders. What comes next?

Education 105

Education Education Enrollment Orientation 105

Ruffaloni

FEBRUARY 20, 2025

Understanding this demographic isn’t just importantit’s crucial for the future of higher education. This suggests we must reimagine our visit programs to integrate financial conversations earlier in the campus experience, not just at admitted student events. Consider guaranteed merit aid programs.

Financial Aid 130

Financial Aid Loans Enrollment Scholarships 130

Ruffaloni

SEPTEMBER 24, 2024

Additionally, these programs strengthen staff retention by showing newer professionals the viability of higher education as a rewarding, long-term career path through ongoing professional development and growth opportunities.

Admissions 130

Admissions Programs Mentorships Mentorship 130

HEM (Higher Education Marketing)

JANUARY 22, 2025

Thats why we recommend the combined use of two powerful tools: student ambassador programs and user-generated content (UGC). In this blog, well explore the enrollment-boosting potential of student ambassadors and UGC for education marketing, the benefits they offer, and actionable steps to integrate them into your strategy.

Education 105

Education Education Campus Tours Enrollment 105

Ruffaloni

JANUARY 16, 2025

They’re not just intimidated by the paperworkthey’re questioning the entire value proposition of higher education. However, other factors like program availability (37%) and admission concerns (24%) play significant roles, too. These aren’t just statistics.

Financial Aid 130

Financial Aid Placement Scholarships Higher Education 130

Ruffaloni

SEPTEMBER 28, 2023

As the landscape of higher education continues to evolve, institutions are faced with the challenge of distinguishing their programs from others. New RNL research shows that graduate enrollment is normalizing , with a significant shift towards online education. The competition is fierce, and the stakes are high.

Programs 162

Programs Enrollment Higher Education Graduate Students 162

HEM (Higher Education Marketing)

JANUARY 22, 2025

Thats why we recommend the combined use of two powerful tools: student ambassador programs and user-generated content (UGC). In this blog, well explore the enrollment-boosting potential of student ambassadors and UGC for education marketing, the benefits they offer, and actionable steps to integrate them into your strategy.

Education 95

Education Education Campus Tours Enrollment 95

Top Tier Admissions

NOVEMBER 21, 2024

In recent years, the landscape of higher education has dramatically shifted for U.S. The rising costs of education in the U.S. have led many to explore opportunities in Europe, where tuition can be significantly lower, and the quality of education is often world-class. students looking to study abroad.

Study Abroad 102

Study Abroad Applications University University 102

Ruffaloni

JANUARY 20, 2025

In todays digital-first world, higher education institutions are increasingly turning to digital marketing to educate, engage, enroll, and retain students. Prioritizing top programs ensures that marketing resources are directed toward the areas with the highest demand or growth potential, improving overall program performance.

Enrollment 130

Enrollment Online Programs Placement Higher Education 130

Ruffaloni

MAY 24, 2023

“Choosing to only offer classroom bachelor’s programs will not force students seeking online study to choose between an online program and your classroom program. Why bachelor’s programs? More than one-third of prospective online students (the largest proportion) plan to enroll in such a program (see Table 7 below).

Programs 147

Programs Online Programs Enrollment Acceptance 147

Ruffaloni

MARCH 14, 2024

Developing new and innovating within existing academic programs to meet evolving external market demand is critical but can be a daunting challenge for many colleges and universities. Crucial Questions to Ask How can we think strategically about academic program planning?

Programs 147

Programs Government Policies Enrollment 147

HEM (Higher Education Marketing)

DECEMBER 11, 2024

Another powerful content idea is to publish posts about school events, open houses, and seasonal programs like summer camps. These posts can generate interest from families looking for activities within your area, leading to higher engagement on social media platforms.

Private School 20

Private School Enrollment Education Education 20

Top Tier Admissions

DECEMBER 23, 2024

The Chronicle of Higher Education recently highlighted the universitys automatic-admit policy, viewed as an affirmative action alternative but also a major factor in UT Austins increasing selectivity. This is also the first year that UT Austin offered an Early Action program, which had a deadline of October 15.

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Waitlist Standardized Testing Out-of-State Higher Education 97

Ruffaloni

MARCH 28, 2024

In the pursuit of knowledge, students enrolled in higher education often find their educational path intersects with the pressures of performance. One obvious solution that could help graduate students who are struggling with time management and well-being is including self-care into the program curriculum.

Graduate Students 246

Graduate Students Higher Education Enrollment Education 246

BestColleges

MAY 10, 2023

A public relations (PR) program can help you master how to effectively communicate with the public, media, and other members of the community on behalf of your clients. Featured or trusted partner programs and all school search, finder, or match results are for schools that compensate us. from our partners.

Programs 140

Programs Retention Concentration Mentorships 140

HEM (Higher Education Marketing)

DECEMBER 4, 2024

WeChat is an all-in-one app that combines messaging, social media, payments, and mini-programs. WeChat’s “Mini Programs” allow schools to build customized features like event registration systems, virtual tours, and interactive alumni networks. Understanding WeChat WeChat is widely known for its dominance in China.

International Students 103

International Students Enrollment Tuition Education 103