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4 Innovative Higher Education Marketing Trends in 2024

HEM (Higher Education Marketing)

Reading Time: 12 minutes As we navigate through 2024, the landscape of higher education marketing is evolving at an unprecedented pace. At HEM, we have dedicated the past 15 years to helping educational institutions thrive through innovative and effective marketing solutions. Contact HEM today!

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Generative AI in Higher Education: A 360-Degree Approach

Ruffaloni

5 use cases for generative AI in higher education from our campus partners Here are a few of the use cases that I have tried to capture for the entire value chain spanning across university campus partners, student experiences, and digital marketing strategy. I’d highly appreciate that!

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Do Students and Families View College Tuition as a Worthwhile Investment?

Ruffaloni

In an era where the cost of higher education is steadily rising, prospective students and their families often grapple with the question of whether a college education is truly worth the investment. This post was co-authored Dr. Raquel Bermejo, Associate Vice President for Market Research and Planning.

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New Agreement to Offer Higher Education Access in All Maryland Prisons

BestColleges

The Maryland Department of Public Safety and Correctional Services and the University System of Maryland (USM) signed an agreement in April that will allow incarcerated individuals at all state correctional institutions to have access to a college education. Tuition costs will be covered in full by Pell Grants.

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Ripon College Offers Free Tuition to Wisconsin Residents

BestColleges

Ripon College announced a financial aid program offering Wisconsin residents free tuition. Students whose families fall above that threshold will be guaranteed tuition costs no higher than those at the state's flagship university. For students from families earning $75,000 or less, tuition will be free.

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Tuition-Free Community College Available to All Michigan High School Grads

BestColleges

The new Community College Guarantee provides free tuition to all high school graduates and an additional $1,000 for students with "higher financial need." Michigan previously offered free community college to students 21 and older, but the new guarantee offers free tuition to more residents. billion budget on June 27.

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Higher Education: Resources for Success

Peterson's Blog

Higher Education Day is dedicated to giving students the information and tools to prepare for a higher education degree. According to the National Higher Education website, without proper preparation and resources, more than 50% of first-time college students will finish their degree in six years.