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Internationalstudent recruitment isn’t what it used to be. But they’re not just walking dollar signs internationalstudents support over 300,000 jobs and bring global perspectives and cultural diversity to campus. For tuition-dependent institutions, international enrollment is mission-critical.
This type of content, which can include quizzes, polls, interactive infographics, and videos, offers a more dynamic and engaging experience, often leading to higher user involvement and better retention of the information presented. This constant availability is particularly beneficial for internationalstudents in different time zones.
For instance, a landing page for internationalstudents could feature visa information, housing options, and success stories from other internationalstudents. If a prospective student frequently visits pages about a specific program, send them personalized invitations to webinars or virtual tours related to that program.
For instance, if a social media ad targeting internationalstudents outperforms others, you can reallocate funds to expand that campaign. Encourage your team to participate in workshops, webinars, and courses to enhance their skills and bring fresh insights to your campaigns. Finally, invest in ongoing education and training.
With the upcoming Supreme Court decision around using race in admissions looming this summer it’s important for colleges to proactively find ways to maintain their gains through incentives for low-income and first-generation students, among whom underrepresented minorities are overrepresented. Want to keep updated about the blog?
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